kohler toilet seat round
Skip itA small market ($74K/yr) — this niche doesn't clear our bar today.
Avg price
Great$58.92avg listing price — sweet spot $15–$100
Growth
Great+64.8%90-day search growth — must beat 0% to launch
Price range
Good$18.03–$144.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.3%return rate — above 6% kills the launch gate
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,383avg incumbent reviews — the moat a new listing must climb
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$74K$74K/yr · 41K searches
Competition
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
109
Top-5 brand share
91%
Open market
7%
- Dometic46%
- Thetford18%
- Bemis14%
- Aünsffer8%
- Mayfair5%
- Bath Royale2%
- Open — no brand owns it (4 brands, 7%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Slow-close Seat for Dometic 310 Toilet White
Dometic$63.784.3★682 rev
Thetford (42178 Seat/Cover Assembly white
Thetford$52.354.5★161 rev
BEMIS TC50TTA MARINE Toilet Seat Small Toilet Seat Made for Boats and RVs Durable Wood White
Bemis$26.264.4★1,053 rev
Dometic 385311646 Seat and Lid for 310 Series Toilet - White
Dometic$91.913.9★135 rev
Ansffer Toilet Seat Round Soft Close16.5 Toilet Lid Slow Close Quiet No Slam Easy Installation & ReleaseSafe PP Material Easy Clean Comfortable Ergonomic Design 2 Years Support White Plastic
Aünsffer$23.214.2★2,734 rev
Newest
by launch date
Round Toilet Seat Slow Close White Plastic Never Loosen 16.5
Eillbar$27.04708 rev
Round Toilet Seat Soft Close 16.5 Standard Universal Toilet Lid Round with PP Material Safe Easy to Clean and Install Ergonomic design Never Loosens 2 Years Support White Plastic
Huttdmel$24.45393 rev
Ansffer Toilet Seat Round Soft Close16.5 Toilet Lid Slow Close Quiet No Slam Easy Installation & ReleaseSafe PP Material Easy Clean Comfortable Ergonomic Design 2 Years Support White Plastic
Aünsffer$23.212,734 rev
Bath Royale Soft Close Toilet Seat Round with Lid BR500-00 White Comfortable Durable Sturdy Stain-Resistant and Easy to Clean Fits All Toilet Brands Executive Series
Bath Royale$58.962,438 rev
Dometic 385312076 Kit 310/311 Slow Closing Wooden Toilet Seat
Dometic$144.7118 rev
Trending
90-day click momentum
Mayfair Linden Slow Close Toilet Seat Non Slip Heavy Duty Wood Easy Install Round White
Mayfair$31.404.4★
Dometic 385344437 Seat and Lid Assembly - Bone
Dometic$100.115.0★
American Standard 5503B00B.020 Transitional Slow-Close Round Front Toilet Seat White
American Standard$35.794.4★
Round Toilet Seat Slow Close White Plastic Never Loosen 16.5
Eillbar$27.044.4★
Bath Royale Soft Close Toilet Seat Round with Lid BR500-00 White Comfortable Durable Sturdy Stain-Resistant and Easy to Clean Fits All Toilet Brands Executive Series
Bath Royale$58.964.4★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +64.8% search growth over the last 90 days.Peak months: Apr · busiest ÷ quietest = 2.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy setup”
“Product was nice to the touch”
“Fit great”
“Great Value”
“It was a nice looking seat and sturdy”
“Comfortable”
“As Advertised”
“easy to remove for cleaning”
“Durable and easy to clean”
“Smooth and comfortable”
What buyers complain about
“Breaks easily”
“Bad quality”
“Doesnt fit”
“Flimsy lid”
“Poorly put together”
“This slow close”
“Made of light material”
“paint came off”
“It is more expensive than some others”
“Hard to clean”