jeep wrangler cabin air filter
Worth a lookShows searches that convert (11.3% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Avg price
Great$20.04avg listing price — sweet spot $15–$100
Returns
Great1.5%return rate — above 6% kills the launch gate
Price range
Great$8.15–$69.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Growth
Good+22.4%90-day search growth — must beat 0% to launch
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,839.22avg incumbent reviews — the moat a new listing must climb
Market size
Bad$69K$69K/yr · 31K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
54
Top-5 brand share
72%
Open market
22%
- Carory20%
- Femota19%
- A-Premium17%
- K&N10%
- SPEARHEAD7%
- EPAuto6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Femota MERV 13 Cabin Air Filter with Activated Carbon CF12450 for Jeep Wrangler(2018-2024) Gladiator(2020-2023); NOT for Diesel Engines; OE: 68301863AA 68565698AA.
Femota$9.774.8★279 rev
Cabin Air Filter for Jeep Wrangler 2018-2025 (GAS & 4xe HYBRID ONLY - NOT for Diesel) GladiatorGAS ONLY - NOT for Diesel 2020-2025 OE# 68565698AA
Carory$8.154.7★6,393 rev
A-Premium Cabin Air Filter with Activated Carbon Compatible with Jeep Gladiator 2020-2022 Wrangler 2018-2023 - 2.0L 3.6L 6.4L - Replace# 68301863AA
A-Premium$9.964.8★676 rev
Cabin Air Filter w/Activated Carbon for Jeep Wrangler (2011-2017) Wrangler JK (2018) OE# 55111302AA 68233626AA CF11777 C16177E P3923WS
Carory$8.404.7★6,393 rev
K&N LIFETIME Cabin Air Filter: Premium Washable Clean Air for your Cabin: Compatible with 2018-2025 JEEP: Wrangler Gladiator VF2064
K&N$69.584.7★662 rev
Newest
by launch date
KARCOCA Engine Air Filter & Cabin Air Filter Combo for 2018-2025 Jeep Wrangler JL JLU & 2020-2025 Gladiator JT (2.0L & 3.6L) - Replaces 68257030AA 68301863AA CA12373 CF12450 - Maintenance Kit
KARCOCA$26.106 rev
Cabin Air Filter for Jeep Wrangler 2018-2025 (GAS & 4xe HYBRID ONLY - NOT for Diesel) GladiatorGAS ONLY - NOT for Diesel 2020-2025 OE# 68565698AA
Carory$8.156,393 rev
Cabin Air Filter w/Activated Carbon for Jeep Wrangler (2011-2017) Wrangler JK (2018) OE# 55111302AA 68233626AA CF11777 C16177E P3923WS
Carory$8.406,393 rev
SCREW RHINO Engine Air Filter&Cabin Air Filter Combo Fits Jeep Wrangler JL 2.0L/3.6L 2018-2026(Not For 3.0L/6.4L/Diesel) Gladiator 2020-2025 3.6L-CA12373&CF12450
SCREW RHINO$25.0473 rev
StaunchAuto Engine & Cabin Air Filter for 18-26 Jeep Wrangler 2.0L/3.6L 20-26 Gladiator 3.6L (NOT 3.0L/6.4L/ DIESEL!)(NOT 4-door Rubicon) Replacement 68301863AA 68257030AA Automotive-2 Pack
StaunchAuto$24.03500 rev
Trending
90-day click momentumCabin Air Filter w/Activated Carbon for Jeep Wrangler (2011-2017) Wrangler JK (2018) OE# 55111302AA 68233626AA CF11777 C16177E P3923WS
Carory$8.404.7★
A-Premium Cabin Air Filter with Activated Carbon Compatible with Chrysler Dodge Jeep & Ram Models - 200 Sebring Avenger Caliber Journey Compass Patriot 1500 2500 3500 - Replace# 5058693AA
A-Premium$10.424.8★
Cabin Air Filter for Jeep Wrangler 2018-2025 (GAS & 4xe HYBRID ONLY - NOT for Diesel) GladiatorGAS ONLY - NOT for Diesel 2020-2025 OE# 68565698AA
Carory$8.154.7★
SCREW RHINO Engine Air Filter&Cabin Air Filter Combo Fits Jeep Wrangler JL 2.0L/3.6L 2018-2026(Not For 3.0L/6.4L/Diesel) Gladiator 2020-2025 3.6L-CA12373&CF12450
SCREW RHINO$25.044.8★
KARCOCA Engine Air Filter & Cabin Air Filter Combo for 2018-2025 Jeep Wrangler JL JLU & 2020-2025 Gladiator JT (2.0L & 3.6L) - Replaces 68257030AA 68301863AA CA12373 CF12450 - Maintenance Kit
KARCOCA$26.105.0★
Demand & seasonality
Weekly Amazon search volume, last 58 weeks — +22.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit perfect”
“Excellent quality filter”
“worth the money”
“Solid construction with the quality K&N provides”
“I was able to install with no issues”
“Just as advertised”
“Not only does this filter much better”
“I gave this two stars because it does flow a large amount of air”
“Easy peasy”
“worth the cost since its reusable”
What buyers complain about
“Too small”
“This item does NOT fit into a Jeep Wrangler JLU”
“the filtration will not be as good”
“A bit of a tricky install in the dash of jeep”
“A little on the flimsy cheap side”
“The oil smell is just overpowering”
“Old ones dirty as”
“it is very difficult to remove once it's in there”
“these didnt work”
“not flexible enough to fit nicely in the Jeep Gladiator”