honda wheel lock key
Skip itPrices mostly outside the sweet spot ($9.95–$487.52) — this niche doesn't clear our bar today.
Avg price
Incredible$35.95avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,916.64avg incumbent reviews — the moat a new listing must climb
Market size
Okay$237K$237K/yr · 386K searches
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Growth
Okay+5.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Returns
Bad7.3%return rate — above 6% kills the launch gate
Price range
Bad$9.95–$487.52cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
20 rising
Sellers
144
Top-5 brand share
79%
Open market
18%
- McGard45%
- Dorman14%
- White Knight9%
- Wheel Accessories Parts7%
- HZEL5%
- Rimgard4%
- Open — no brand owns it (14 brands, 18%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 50 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
McGard 24157 Chrome Wheel Lock Set Cone Seat M12x1.5 Thread 13/16 Key Hex
McGard$24.964.4★10,903 rev
McGard 24137 Chrome Cone Seat Wheel Locks (M12 x 1.5 Thread Size) - Set of 4
McGard$25.574.7★2,035 rev
McGard 24216 Black Cone Seat Wheel Locks (M14X1.5 Thread Size) - Set of 4 w/Key
McGard$39.434.6★1,836 rev
Dorman 712-228 Wheel Nut Lock Chrome Acorn Set 1/2-20 Compatible with Select Models 4 Pack
Dorman$12.154.7★238 rev
McGard 24210 Chrome Cone Seat Wheel Locks (M14 x 1.5 Thread Size) - Set of 4
McGard$27.534.6★3,034 rev
Newest
by launch date
AurLunUs 4PCS Wheel Lock Lug Nut Set M12 x 1.5 Anti Theft Locking Nuts with Wheel Lock Key Chrome Plated Security Lug Nuts Compatible with Toyota Camry Lexus 00276-00900
AurLunUs$21.960 rev
CCNU M12x1.5 Wheel Lock Lug Nuts Set 4PCS Anti-Theft Chrome Locking Lug Nut Kit with 1 Key Replacement 00276-00900 Chrome Wheel Locks for Toyota Camry Corolla RAV4 Tacoma Highlander Avalon & Lexus
CCNU$15.9010 rev
Rimgard Wheel Lock for Honda Accord & Honda Civic OEM Wheels My 2025-2026 Set of 4
Rimgard$487.526 rev
SWPHRT 5PCS M12 x 1.5 Car Wheel Lock Lug Nut Set 4PCS Vehicle Tire Lock and 1PC Key 00276-00900 Anti-Theft Wheel Locking Lug Nut Set Compatible with Matrix Avalon ES 300 CT200h
SWPHRT$17.5034 rev
Wheel Lock Lug Nut Anti Theft Set for Toyota Lexus Compatible with Camry Tacoma Corolla RAV4 Highlander Tundra Sienna Replace 00276-00900 M12 x 1.5 Thread Size
Anleecap$21.6928 rev
Trending
90-day click momentumRimgard Wheel Lock for Honda Accord & Honda Civic OEM Wheels My 2025-2026 Set of 4
Rimgard$487.524.8★
CCNU M12x1.5 Wheel Lock Lug Nuts Set 4PCS Anti-Theft Chrome Locking Lug Nut Kit with 1 Key Replacement 00276-00900 Chrome Wheel Locks for Toyota Camry Corolla RAV4 Tacoma Highlander Avalon & Lexus
CCNU$15.904.5★
AurLunUs 4PCS Wheel Lock Lug Nut Set M12 x 1.5 Anti Theft Locking Nuts with Wheel Lock Key Chrome Plated Security Lug Nuts Compatible with Toyota Camry Lexus 00276-00900
AurLunUs$21.960.0★
HZEL Car M12 x 1.5 Wheel Lock Lug Nut Set Anti-Theft Chrome 4PCS Cone Seat Tire Locking Nut Kit with 1 Key OEM#00276-00900 Automotive Replacement Compatible with Celica ES330 ES350
HZEL$15.173.7★
SWPHRT 5PCS M12 x 1.5 Car Wheel Lock Lug Nut Set 4PCS Vehicle Tire Lock and 1PC Key 00276-00900 Anti-Theft Wheel Locking Lug Nut Set Compatible with Matrix Avalon ES 300 CT200h
SWPHRT$17.503.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +5.4% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The build quality is excellent”
“These fit and look secure”
“Good for the price”
“exactly as advertised”
“Easy to use”
“This wheel lock really does the job”
“Good installation,nice color”
“And does its job well”
“Well built”
“Great security”
What buyers complain about
“Too short”
“DOES NOT FIT”
“they are now starting to rust”
“Low quality”
“DID NOT WORK”
“lock broke”
“Hard to use”
“they mark them up to ridiculously high prices”
“Doesn't fit the description”
“Looks thin”