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61

honda gx630 oil filter

Worth a look

Shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 57Growth 65Conversion 65Competition 48Returns 96Price range 87Avg price 94Brand share 44Review moat 59Quality gap 30

Returns

Incredible0.9%

return rate — above 6% kills the launch gate

Avg price

Great$22.48

avg listing price — sweet spot $15–$100

Price range

Great$7.63–$82.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+44.0%

90-day search growth — must beat 0% to launch

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,158.25

avg incumbent reviews — the moat a new listing must climb

Market size

Good$443K

$443K/yr · 339K searches

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

102

Top-5 brand share

79%

Open market

17%

  • Honda49%
  • FLTRUCKTOP12%
  • TRSCJXN7%
  • cmdock6%
  • Bosch4%
  • APSG4%
  • Open — no brand owns it (11 brands, 17%)

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$22K10%$44K15%$66K20%$89K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +44.0% search growth over the last 90 days.
10K6KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 1.9×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Filtration31%

“Great Filter”

Size-Overall17%

“Fit fine”

Quality-Overall12%

“Excellent product”

Value For Money12%

“Can't beat the price”

Advertised Vs Actual Product7%

“As advertised”

Assembly/Installation4%

“EASY TO INSTALL”

Leak-Proof2%

“Doesn't leak”

Efficiency2%

“It seems to do the job however”

Lubrication1%

“Save money doing my own oil change”

Maintenance And Repair1%

“a dependable choice for regular maintenance on my car”

What buyers complain about

Filtration26%

“Small filter”

Quality-Overall10%

“Poor quality control”

Size-Overall8%

“Small filter”

Value For Money7%

“A bit more expensive than the others”

Leak-Proof6%

“Honda OEM/Genuine Oil Filter leaked”

Compatibility-Overall3%

“rather the incorrect compatibility information listed on Amazon”

Advertised Vs Actual Product2%

“Bought them by mistake as the title is a little misleading”

Product Condition2%

“This is a brand new item”

Rusts/Corrodes2%

“Oil filters look rusty inside”

Adhesion/Stickiness1%

“The glue inside bottom area had gap”

Top return reasons

Filtration27%
Size-Overall25%
Compatibility-Overall12%
Advertised Vs Actual Product8%
Value For Money8%
Product Condition5%
Defective Material/Parts4%
Quality-Overall3%
Leak-Proof1%
Rusts/Corrodes1%