fuel filter
Worth a lookShows a sweet-spot price point ($22.58 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$22.58avg listing price — sweet spot $15–$100
Market size
Great$1.7M$1.7M/yr · 1.6M searches
Competition
Great25%top-5 click share — an open shelf
Returns
Great1.2%return rate — above 6% kills the launch gate
Brand share
Great48%top-5 brand share — no brand owns this niche
Review moat
Good721.63avg incumbent reviews — the moat a new listing must climb
Price range
Good$5.08–$129.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-4.5%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.Brands
48 rising
Sellers
184
Top-5 brand share
48%
Open market
48%
- K&N13%
- Wix12%
- Purolator9%
- GM GENUINE PARTS8%
- CocoMocart6%
- Motorcraft4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 104 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CocoMocart 10 Pack 1/4 Inch Inline Fuel Filter for Kawasaki Briggs & Stratton Kohler Engines - Universal Replacement Gasoline Filters with Magnet 1/4 and 5/16 For John Deere
CocoMocart$9.954.4★2,127 rev
GM Genuine Parts TP1015 (13539108) Fuel Filter Kit with Seals
GM GENUINE PARTS$20.924.8★4,212 rev
Purolator F33144 Fuel Filter
Purolator$8.184.7★2,021 rev
K&N 81-0300 Replacement Fuel Filter
K&N$9.214.5★3,954 rev
K&N Gasoline Fuel Filter: High Performance Fuel Filter Premium Engine Protection Compatible with 1982-2013 GM Truck/Passenger Car Fuel Injected Gasoline Engines PF-1000
K&N$19.064.7★3,959 rev
Newest
by launch date
3/16 Fuel Line Gas Filter Kits 5mm Fuel Hose Inline Fuel Filters Shut Off Valve Petcock Petrol Switch Set for Go Kart ATV Motorcycle Pitbike Scooter Moped Quad Buggy Parts (Orange)
CocoMocart$10.9330 rev
ESWW Fuel Filter for Honda Acura Engine Gasoline Fuel Filter Compatable with 1988-2004 Honda Accord CR-V Civic Odyssey Prelude Acura CL EL RL TL Replacement OEM# PF-1200 16010S01A31 16010ST5932 GF735
ESWW$14.516 rev
WZP Car Fuel Filter Detachable Washable Alloy Filter Oil Cup Transparent Tempered Glass Visible Oil Level Vehicle Inline Fuel Filters Universal for Truck Motorcycle SUV (Red)
WZP$8.0911 rev
TRHSIFF 10 PCS 1/4 Inch and 5/16 Inch Gas Inline Fuel Filters with Magnet for Kawasaki Kohler John Deere Lawn Mower Small Engine Upgrade Universal Replacement Fuel Filter with 10 Clips
TRHSIFF$7.3196 rev
SWPHRT 5/16 Billet Car Inline Fuel Filter Aluminum Alloy Vehicle Fuel Filter High Pressure In-Line Auto Filtering Accessories Universal for Motorcycles ATVs Dirt Bike Small Engines (Black)
SWPHRT$6.9511 rev
Trending
90-day click momentum3/16 Fuel Line Gas Filter Kits 5mm Fuel Hose Inline Fuel Filters Shut Off Valve Petcock Petrol Switch Set for Go Kart ATV Motorcycle Pitbike Scooter Moped Quad Buggy Parts (Orange)
CocoMocart$10.934.4★
Docs Diesel Fuel/Water Separator DGF410+DGF401 | Compatible with RAM 6.7L Cummins 2500 3500 4500 5500 2013-2018 | Replaces 68157291AA 68197867AA
Doc's Auto Parts$77.664.7★
WZP Car Fuel Filter Detachable Washable Alloy Filter Oil Cup Transparent Tempered Glass Visible Oil Level Vehicle Inline Fuel Filters Universal for Truck Motorcycle SUV (Red)
WZP$8.094.2★
ESWW Fuel Filter for Honda Acura Engine Gasoline Fuel Filter Compatable with 1988-2004 Honda Accord CR-V Civic Odyssey Prelude Acura CL EL RL TL Replacement OEM# PF-1200 16010S01A31 16010ST5932 GF735
ESWW$14.513.2★
Docs Diesel Fuel Filter DCS8629OE | Compatible with Ford 7.3L Super Duty F250 F350 F450 F550 1999-2003 | Replaces FD4596
Doc's Auto Parts$22.474.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.5% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit as it should”
“the air filter for perfect”
“Decent quality”
“Great Value”
“Just as described”
“installed without any issues”
“fuel no problem”
“The clear filter helps keep an eye on debris”
“Does not leak”
“Easy and works great”
What buyers complain about
“Filter are junk”
“Leaked”
“no quality control”
“Too Long”
“Cracks easily”
“Not for gasoline”
“does not fit 2011-2015 mustangs”
“False advertising”
“expensive”
“Can not install”