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ford keychain

Skip it50/100

a small market ($104K/yr) — ford keychain doesn't clear our bar today.

Market/yr

$104K

Growth (1y)

+248.0%

Products

29

Brands

22

was 13 a year ago

Sellers

48

Price range

$6.92–$25.11

Returns

1.1%

Rating

4.6★

50/100

Skip it

Scored 50/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
5
×0.30
Growth
81
×0.30
Competition
59
×0.20
Quality gap
28
×0.10
Returns
91
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +248.0% year over year.
7K3KHoliday '24Holiday '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Dec · busiest ÷ quietest = 1.5×

Competition

22%Buckle-Down
  • Buckle-Down22%
  • Plasticolor16%
  • DEXBEXS9%
  • AU-TOMOTIVE GOLD9%
  • GRAPHICS & MORE7%
  • NASKEE6%
  • Other (16 brands)32%

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them. 22 brands and 48 sellers compete here.

Brands

22 rising

was 13 a year ago

Sellers

48

Top 5 brand share

61%

#ProductBrandPriceRatingReviewsClick shareTrend
2Plasticolor$7.104.9★1,20716%falling
6Buckle-Down$15.194.8★235%rising
7GRAPHICS & MORE$10.224.7★1414%falling
9AU-TOMOTIVE GOLD$18.004.7★4443%falling

Product shelf

All 29 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall36%

“strap feels really good quality”

Size-Overall13%

“Fits perfectly”

Advertised Vs Actual Product7%

“Perfect and exactly what I was looking for”

Design-Overall7%

“Nicely made”

Durability5%

“Durable and great quality”

Chain/Key Quality4%

“Well made, solid key ring”

Material Quality3%

“The material has a nice rugged feel to it”

Color3%

“Color looks really good”

Ease Of Use3%

“Easy to use”

Strength3%

“Really sturdy and cute”

What buyers complain about

Durability16%

“Breaks quickly”

Quality-Overall12%

“Terrible quality, poorly made, looked and felt cheap”

Value For Money12%

“over priced”

Size-Overall10%

“Tight fit”

Compatibility-Overall3%

“This FOB is NOT universal for many Ford models and years”

Flexibility3%

“Tighten ever so often”

Assembly/Installation3%

“A little hard to put together”

Touch/Button Controls3%

“its flush so there is no feeling difference between buttons”

Strap/String Quality3%

“Just a printed plastic strap”

Strength3%

“Bents out of shape”

Top return reasons

  • Size-Overall44%
  • Advertised Vs Actual Product9%
  • Quality-Overall6%
  • Value For Money4%
  • Weight Heavy4%
  • Color4%
  • Compatibility-Overall4%
  • Defective Material/Parts3%
  • Material Quality3%
  • Design-Overall2%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.2% median returns across 13,649 tracked niches.