fall car air freshener
Worth a look55/100fall car air freshener shows low returns (0.7%), but a small market ($28K/yr) keeps it on the watch list.
Market/yr
$28K
Growth (1y)
+345.8%
Products
22
Brands
12
was 13 a year ago
Sellers
106
Price range
$5.62–$18.08
Returns
0.7%
Rating
4.0★
Worth a look
Scored 55/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +345.8% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Aug, Sep, Oct · busiest ÷ quietest = 52.4×
Competition
- Yankee Candle40%
- LITTLE TREES17%
- HoogaLife10%
- CE CRAFT7%
- Febreze6%
- C CLASSY PERSONALIZED JEWELRY5%
- Other (6 brands)15%
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 106 sellers compete here.
Brands
12 falling
was 13 a year ago
Sellers
106
Top 5 brand share
80%
Product shelf
All 22 tracked products in this niche.
Yankee Candle Classic Paper Car Jar Air Freshener Hanging Car Freshener Long Lasting Odor Neutralizing Car Fragrance Spiced Pumpkin (Pack of 3)
Yankee Candle
$11.054.3★7,100 reviews
HoogaLife Car Air Freshener Diffuser 2 Pack Hanging Spiced Pumpkin Car Air Freshener for Women 45+ days Long Lasting Fragrance Made in USA (P42)
HoogaLife
$12.934.0★4,132 reviews
Little Trees Auto Air Freshener Hanging Card Warm Pumpkin Spice 3 Pack
LITTLE TREES
$11.944.1★18 reviews
LITTLE TREES Car Air Freshener | Hanging Tree Provides Long Lasting Scent for Auto and Home | Warm Pumpkin Spice 24 Air Fresheners
LITTLE TREES
$18.084.6★28,497 reviews
Yankee Candle Car Jar Ultimate Air Freshener Hanging Car Freshener Long Lasting Car Fragrance Spiced Pumpkin (Pack of 1)
Yankee Candle
$7.574.3★165 reviews
Febreze SMALL SPACES Fresh-Harvest Pumpkin
Febreze
$8.794.4★61,871 reviews
C Classy Hanging Car Air Freshener 2 Pack Spiced Pumpkin Essential Oil Diffuser Long-Lasting Fragrance Cute Glass Bottle Car Accessories for Women & Men Made in USA
C CLASSY PERSONALIZED JEWELRY
$10.934.1★14 reviews
C&E Craft Co Hanging Car Air Freshener Diffuser 2 Pack Long Lasting Fragrance Oil Car Freshener Glass Bottle Auto Air Freshener Made in USA (Vanilla Pumpkin)
CE CRAFT
$11.824.2★3,265 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The fragrance is great”
“simple build quality for the masses to afford”
“WORTH IT”
“Looking forward to seeing how it holds up over time”
“They are ad good as they say”
“Beautiful design”
“easy to use”
“Easy to assemble”
“Super strong”
“Its the perfect size”
What buyers complain about
“very faint aroma”
“Hardly lasting”
“A little over priced”
“Only tthing hing is the magnet is weak maybe bigger or stronger”
“I thought they were small candles”
“gentle, not as strong as I thought it would be”
“unfortunately the quality has been inconsistent”
“I guess I got a faulty cap or something”
“I fell for the advertising”
“However, if your car gets hot”
Top return reasons
- Smell80%
- Advertised Vs Actual Product4%
- Functionality-Overall3%
- Value For Money2%
- Size-Overall2%
- Durability1%
- Strength1%
- Defective Material/Parts1%
- Leak-Proof1%
- Magnetic Strength/Adsorption1%