Skip to content

chassis paint

Worth a look55/100

chassis paint shows low returns (0.2%), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market/yr

$992K

Growth (1y)

+143.9%

Products

25

Brands

12

was 11 a year ago

Sellers

132

Price range

$7.47–$116.34

Returns

0.2%

Rating

4.6★

55/100

Worth a look

Scored 55/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
33
×0.30
Growth
70
×0.30
Competition
56
×0.20
Quality gap
29
×0.10
Returns
99
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +143.9% year over year.
15K8KSpike '24Black Friday '24Spike '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Apr, May, Nov · busiest ÷ quietest = 3.5×

Competition

50%Rust-Oleum
  • Rust-Oleum50%
  • Eastwood14%
  • Magnetic Paint13%
  • 3M7%
  • Meuvcol3%
  • RAPTOR3%
  • Other (6 brands)11%

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them. 12 brands and 132 sellers compete here.

Brands

12 rising

was 11 a year ago

Sellers

132

Top 5 brand share

86%

#ProductBrandPriceRatingReviewsClick shareTrend
14RO$78.244.6★7842%falling

Product shelf

All 25 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Excellent Product”

Rusts/Corrodes15%

“protect metal from continuing to rust”

Value For Money9%

“Worth the money”

Advertised Vs Actual Product6%

“As advertised”

Ease Of Use6%

“Easy to use”

Paint Quality6%

“This paint worked great”

Efficiency5%

“Goes on good”

Spray/Flow4%

“Very easy to spray on”

Coverage3%

“Great coverage”

Adhesion/Stickiness2%

“The adhesion is great”

What buyers complain about

Rusts/Corrodes19%

“rust started to show through it”

Paint Quality10%

“it looks like black paint”

Value For Money7%

“It might be expensive”

Color7%

“This is not black”

Durability5%

“it fell off”

Thickness3%

“Much thicker than I thought it would be”

Quality-Overall3%

“Absolute garbage”

Spray/Flow3%

“Would not spray”

Ease Of Cleaning2%

“Attempting a brushing application does not work well at all”

Adhesion/Stickiness2%

“Poor adhesion”

Top return reasons

  • Leak-Proof17%
  • Rusts/Corrodes17%
  • Paint Quality14%
  • Color9%
  • Advertised Vs Actual Product7%
  • Functionality-Overall6%
  • Value For Money5%
  • Size-Overall5%
  • Defective Material/Parts3%
  • Material Quality3%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.2% median returns across 13,649 tracked niches.