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carlisle turf saver 15x6-6 nhs

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A small market ($3K/yr) — this niche doesn't clear our bar today.

Market size 1Growth 16Conversion 4Competition 47Returns 57Price range 95Avg price 90Brand share 72Review moat 80Quality gap 60

Price range

Incredible$23.30–$86.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$57.94

avg listing price — sweet spot $15–$100

Review moat

Great398.2

avg incumbent reviews — the moat a new listing must climb

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.7%

return rate — above 6% kills the launch gate

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-18.8%

90-day search growth — must beat 0% to launch

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Market size

Bad$3K

$3K/yr · 15K searches

Competition

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

41

Top-5 brand share

62%

Open market

31%

  • Antego Tire & Wheel15%
  • HORSESHOE15%
  • MaxAuto12%
  • HLHgirl11%
  • GICOOL9%
  • CMOOD7%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1208%$24012%$36016%$4801101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 102 weeks — -18.8% search growth over the last 90 days.
600400Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 1.7×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall26%

“Exact Fit”

Quality-Overall15%

“Good quality”

Wheel Quality14%

“Great wheels”

Value For Money13%

“Great Deal”

Advertised Vs Actual Product12%

“Exactly what I ordered”

Assembly/Installation8%

“Easily installed”

Ease Of Use2%

“Easy peasy”

Durability1%

“if it lasts at least a year it will be well worth the money”

Maintenance And Repair1%

“Perfect fit for cheaper repair”

Leak-Proof1%

“Work great, havent leaked, easy install”

What buyers complain about

Quality-Overall33%

“Poor Quality”

Durability20%

“failed on first use”

Size-Overall16%

“they were actually shorter”

Advertised Vs Actual Product9%

“sounds like false advertising to me”

Thickness3%

“Skinny tires”

Product Condition2%

“These are on and being used”

Design-Overall2%

“Weak construction”

Value For Money1%

“It is definitely a cheaper tire”

Pressure1%

“Loss of air pressure”

Grip1%

“only gripe is the different bushing sizes were not with it so I had to buy some seperate”

Top return reasons

Size-Overall68%
Advertised Vs Actual Product10%
Compatibility-Overall8%
Assembly/Installation5%
Functionality-Overall3%
Product Condition1%
Thickness1%
Quality-Overall1%
Value For Money1%
Durability1%