black wheel paint
Skip it41/100a small market ($56K/yr) — black wheel paint doesn't clear our bar today.
Market/yr
$56K
Growth (1y)
+108.7%
Products
18
Brands
9
was 13 a year ago
Sellers
53
Price range
$8.31–$49.12
Returns
0.7%
Rating
4.4★
Skip it
Scored 41/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 97 weeks — +108.7% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Aug · busiest ÷ quietest = 1.9×
Competition
- Rust-Oleum43%
- Dupli-Color19%
- NADAMOO10%
- SYOAUTO10%
- cocomfix6%
- SMAPHY5%
- Other (3 brands)7%
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack. 9 brands and 53 sellers compete here.
Brands
9 falling
was 13 a year ago
Sellers
53
Top 5 brand share
88%
Product shelf
All 18 tracked products in this niche.

Rust-Oleum 368076 High Performance Wheel Spray Paint 11 oz Gloss Black
Rust-Oleum
$8.354.2★1,189 reviews

Dupli-Color HWP108 High Performance Wheel Paint - Gloss Black - 12 oz Aerosol Can
Dupli-Color
$12.744.5★5,713 reviews

Rust-Oleum 366438 High Performance Wheel Spray Paint 11 oz Matte Black
Rust-Oleum
$8.314.2★1,189 reviews

NADAMOO Aluminum Wheel Spray Paint Car Rim Aerosol Paint for Recolor and Protection of Metal Surface Semi-gloss Black 4 Cans 13 Oz Per Can
NADAMOO
$49.124.5★1,070 reviews

SYOAUTO Matte Black Rim Touch Up Paint Car Wheel Scratch Repair Touch Up Paint Pen Universal Color Rim Wheel Paint (Matte Black)
SYOAUTO
$9.994.4★2,199 reviews

cocomfix Gloss Black Rim Touch Up Paint Rim Paint Pen Car Wheel Scratch Repair Kit for Curb Rash & Scratches Universal Gloss Black Enamel paint for Alloy/Metal rims (1 fl oz) Scratch Resistant Covers 1 Sq Ft
cocomfix
$12.204.4★1,280 reviews

SYOAUTO Gloss Black Rim Touch Up Paint Car Wheel Scratch Repair Touch Up Paint Pen Universal Color Rim Wheel Paint (Gloss Black)
SYOAUTO
$10.004.4★2,199 reviews

VHT Poly Wheel Gloss Black
VHT
$15.534.6★1,698 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality and easy application for an affordable price”
“Easy to use”
“Perfect for touching up the little scratches and dings”
“the paint has held up very well”
“Practical”
“good color match”
“As advertised”
“The different spray patterns come in handy”
“Its worth the money”
“Sé ven bien brilloso me gusto.”
What buyers complain about
“Horrible spray paint”
“Absolute garbage”
“not more black”
“Not very durable at all”
“Did not do the job for me”
“Horrible adhesion”
“I had to remove the spray from the first rim I sprayed”
“Doesnt do what is says”
“Expensive nail polish”
“Does not at all match glossy GM wheels”
Top return reasons
- Paint Quality33%
- Color29%
- Functionality-Overall8%
- Advertised Vs Actual Product8%
- Value For Money4%
- Size-Overall4%
- Leak-Proof4%
- Display Colors2%
- Product Condition2%
- Defective Material/Parts1%






