590454
Worth a lookShows demand growing +328.6% this quarter, but a small market ($26K/yr) keeps it on the watch list.
Growth
Incredible+328.6%90-day search growth — must beat 0% to launch
Conversion
Incredible12.9%search→purchase rate — share of searches ending in a sale
Review moat
Great309avg incumbent reviews — the moat a new listing must climb
Avg price
Great$18.15avg listing price — sweet spot $15–$100
Price range
Great$9.92–$41.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay5.2%return rate — above 6% kills the launch gate
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Competition
Bad83%top-5 click share — a locked-up shelf
Market size
Bad$26K$26K/yr · 11K searches
Competition
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
10 falling
Sellers
35
Top-5 brand share
88%
Open market
9%
- Lucky Seven33%
- PARTSRUN22%
- Hipa17%
- YAMAKATO11%
- LIYYOO5%
- RCZTL3%
- Open — no brand owns it (4 brands, 9%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
590454 Ignition Coil Compatible with Briggs & Stratton799381 790817 692605 802574 Magneto Armature Compatible with Briggs & Stratton Engine Models:129H00 Series(0005-0185) Engine 590454 Coil+L7T Plug
Lucky Seven$15.784.4★702 rev

HIPA 590454 Ignition Coil 802574 Magneto Armature Replacement Compatible with Brigg Stratt 790817
Hipa$14.584.4★164 rev

YAMAKATO 590454 Armature Magneto for Briggs and Stratton 802574 Toro Ignition Coil Module for MTD Cab Cadet BS-695711 Lawn Mower
YAMAKATO$20.404.6★79 rev

PARTSRUN Ignition Coil Solid State Module for Briggs&Stratton 590454 591932 799381 790817 793354 799382 792640 793353 792631 JOHN DEERE MIU13935 MIA11221 ZF-IG-A00056B
PARTSRUN$11.984.3★238 rev

PARTSRUN COIL Ignition Module + boot for Briggs & Stratton 796964 695711 802574 590454 790817 799381 123H02 123H07 123J02 123J09 123K02 123K05 12H702 12H707 12H712 12H802 12H805 12H807 ZF-IG-A00059B
PARTSRUN$13.044.5★313 rev
Newest
by launch date
YAMAKATO 590454 Armature Magneto for Briggs and Stratton 802574 Toro Ignition Coil Module for MTD Cab Cadet BS-695711 Lawn Mower
YAMAKATO$20.4079 rev

HIPA 590454 Ignition Coil 802574 Magneto Armature Replacement Compatible with Brigg Stratt 790817
Hipa$14.58164 rev

RCZTL 590454 Ignition Coil with Spark Plug Fit Briggs & Stratton Engine Models:129H00 Series(0005-0185) Engine For Toro 38629 38629C 38637 28637C 62925 Snowthrower Replace 802574 799381 790817 692605
RCZTL$9.9211 rev

590454 Magneto Armature Ignition Coil with L7T Spark Plug for JOHN DEERE MIU13935 MIA11221 Replaces 591932 799381 790817 793354 799382 792640 793353 792631
Seweder$13.0542 rev

HZ Ignition Coil for Briggs Stratton 590454 796964 695711 802574 555530 557040 492416 493237 491760 Magneto Armature
HZ$13.66200 rev
Trending
90-day click momentum
590454 Magneto Armature Ignition Coil with L7T Spark Plug for JOHN DEERE MIU13935 MIA11221 Replaces 591932 799381 790817 793354 799382 792640 793353 792631
Seweder$13.054.4★

HIPA 590454 Ignition Coil 802574 Magneto Armature Replacement Compatible with Brigg Stratt 790817
Hipa$14.584.4★

HZ Ignition Coil for Briggs Stratton 590454 796964 695711 802574 555530 557040 492416 493237 491760 Magneto Armature
HZ$13.664.4★

RCZTL 590454 Ignition Coil with Spark Plug Fit Briggs & Stratton Engine Models:129H00 Series(0005-0185) Engine For Toro 38629 38629C 38637 28637C 62925 Snowthrower Replace 802574 799381 790817 692605
RCZTL$9.924.8★

Stens 440-467 Ignition Coil Replaces Briggs & Stratton 590454
Stens$29.374.2★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit perfect”
“Looks well made”
“Worth the money”
“Works perfectly”
“Easy to install”
“Nothing it's coil it works the lawn mower starts I'm happy it does what it's supposed to do”
“it's like brand new”
“performed as described”
“engine runs great”
“don't break anything”
What buyers complain about
“Don't fit”
“Once gapped”
“Junk”
“the mounting holes didn't line up”
“It fixed a no start”
“no plug boot”
“Installed and did not work”
“it would not restart until it cooled off again”
“So knocking off a star for misleading info that should be corrected”
“Does not fit Briggs 4.0HP on the Craftsman Clean-and-Carry pressure washer”