520 chain
Skip it53/100a small market ($163K/yr) — 520 chain doesn't clear our bar today.
Market/yr
$163K
Growth (1y)
+240.6%
Products
44
Brands
15
was 14 a year ago
Sellers
81
Price range
$9.04–$143.52
Returns
3.4%
Rating
4.5★
Skip it
Scored 53/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +240.6% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Jan, Apr, May, Dec · busiest ÷ quietest = 6.4×
Competition
- DID40%
- Caltric15%
- RK Racing Chain10%
- Belleone9%
- HILAKE7%
- NICHE4%
- Other (9 brands)16%
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen. 15 brands and 81 sellers compete here.
Brands
15 rising
was 14 a year ago
Sellers
81
Top 5 brand share
80%
Product shelf
All 44 tracked products in this niche.
DID (520DZ-120) Gold 120 Link High Performance DZ2 Series Non-O-Ring Chain with Connecting Link
DID
$64.574.5★951 reviews
RK Racing Chain M520HD-120 (520 Series) 120-Links Standard Non O-Ring Chain with Connecting Link
RK Racing Chain
$42.154.6★396 reviews
Caltric 520-Pitch 120-Links Non-Oring Drive Chain Compatible with ATV/UTV/Quad/Side X Side/Motorcycle/Dirtbike/with Rivet and Clip on Master Links
Caltric
$23.314.4★54 reviews
D.I.D DID (520VO-112) Steel 112 Link Professional V Series O-Ring Chain with Connecting Link
DID
$64.254.7★116 reviews
Caltric Golden 520 Pitch 120-Links Non-Oring Drive Chain Compatible with ATV/UTV/Quad/Side X Side/Motorcycle/Dirtbike/with Rivet and Clip on Master Links
Caltric
$25.404.5★42 reviews
Belleone 520 Gold Motorcycle Chain 120 Links with Chain Breaker 520 Standard Roller Chain with 5 Connecting Master Links
Belleone
$37.724.2★174 reviews
DID (520VX3-120) Steel 120 Link High Performance VX Series X-Ring Chain with Connecting Link
DID
$98.994.7★1,353 reviews
DID (520DZ-118) Gold 118 Link High Performance DZ2 Series Non-O-Ring Chain with Connecting Link
DID
$62.724.5★951 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The quality of these chains can be called THE BEST you can get”
“Good fit”
“well worth the money”
“great deal & pretty durable too”
“Does the job”
“Great fix”
“Visually looks good”
“Heavy duty for hard riding”
“Works great”
“Another benefit is the great look of the bronze color”
What buyers complain about
“Breaks easily”
“performed terribly”
“it stretched bad”
“Chain is clearly used and has already been installed and cut off”
“I can not install it”
“To weak”
“Does not fit harley davidson”
“Everything, including your fingers, is covered in grease”
Top return reasons
- Size-Overall48%
- Advertised Vs Actual Product14%
- Compatibility-Overall6%
- Defective Material/Parts6%
- Product Condition5%
- Value For Money4%
- Width3%
- Quality-Overall1%
- Functionality-Overall1%
- Connectivity-Overall1%