285/70r17
Worth a lookShows low returns (0.6%), but prices mostly outside the sweet spot ($131.68–$836.87) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Brand share
Great43%top-5 brand share — no brand owns this niche
Competition
Great26%top-5 click share — an open shelf
Review moat
Great249.55avg incumbent reviews — the moat a new listing must climb
Market size
Good$657K$657K/yr · 547K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$342.82avg listing price — sweet spot $15–$100
Growth
Bad-3.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$131.68–$836.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
33 falling
Sellers
69
Top-5 brand share
43%
Open market
51%
- Evoluxx11%
- Finalist9%
- CROSSWIND9%
- Landspider8%
- BFGoodrich6%
- Milestar6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 67 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Set of 4 (FOUR) Landspider Wildtraxx R/T All-Terrain Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118S Load Range E LRE 10-Ply BSW Black Side Wall
Landspider$731.853.8★4 rev
Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-285/70R17 285/70/17 285/70-17 116T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$583.165.0★4 rev
Milestar Patagonia A/T R 285/70R17 117T
Milestar$158.344.5★1,104 rev
Set of 4 (FOUR) Finalist Terreno M/T LT285/70R17 121/118Q 10 Ply Load Range E SUV Light Truck Mud Terrain Tires 285/70R17 MT-Includes 3-Year Road Hazard Warranty (Tire Only)
Finalist$768.344.4★62 rev
Crosswind Trail Traxx All Terrain 285/70R17 116T Light Truck Tire
CROSSWIND$149.503.9★6 rev
Newest
by launch date
Barkley Rammus X/T All-Terrain Mud Light Truck Radial Tire- LT285/70R17 285/70/17 285/70-17 126/123Q 10-Ply Load Range E Extreme Terrain
Barkley$167.5043 rev
Finalist 10 Ply 121Q Terreno-Pro LT285/70R17 Load Range E SUV Light Truck Mud Terrain 285/70-17 MT Tire(Tire Only)
Finalist$196.0576 rev
Set of 4 (FOUR) Venom Power Terra Hunter X/T Extreme Terrain Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 116/113Q Load Range C LRC 6-Ply BSW Black Side Wall
VENOM POWER$755.520 rev
Set of 4 (FOUR) Evoluxx Rotator A/T Truck/SUV All-Terrain Off-Road Radial Tires-285/70R17 285/70/17 285/70-17 116T Load Range SL 4-Ply OWL Outlined White Letters
Evoluxx$583.164 rev
Set of 4 (FOUR) Evoluxx Rotator M/T Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118Q Load Range E LRE 10-Ply BSW Black Side Wall
Evoluxx$691.573 rev
Trending
90-day click momentumFinalist 10 Ply 121Q Terreno-Pro LT285/70R17 Load Range E SUV Light Truck Mud Terrain 285/70-17 MT Tire(Tire Only)
Finalist$196.054.7★
Set of 4 (FOUR) Crosswind by LingLong M/T Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118Q Load Range E LRE 10-Ply BSW Black Side Wall
CROSSWIND$705.074.2★
Set of 4 (FOUR) Accelera Omikron A/T All-Terrain Off-Road Light Truck Radial Tires-LT285/75R17 285/75/17 285/75-17 121/118S Load Range E LRE 10-Ply BSW Black Side Wall
Accelera$695.335.0★
Set of 4 (FOUR) Evoluxx Rotator M/T Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118Q Load Range E LRE 10-Ply BSW Black Side Wall
Evoluxx$691.575.0★
Set of 4 (FOUR) Landspider Wildtraxx R/T All-Terrain Mud Off-Road Light Truck Radial Tires-LT285/70R17 285/70/17 285/70-17 121/118S Load Range E LRE 10-Ply BSW Black Side Wall
Landspider$731.853.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -3.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great wheels great price for them”
“Good affordable quality”
“Great bang for your buck”
“Plenty of traction when you need it”
“Right size”
“just as advertised”
“the tread is still good”
“Very balanced and seem durable”
“Handle very good and low noise”
“install through Amazon”
What buyers complain about
“They don't last”
“compromises traction on road”
“Crappy product and now I have to pay to ship back”
“Now I'm replacing the other two as well because I don't trust them”
“Mounted a bit difficult”