275/65r20
Skip itPrices mostly outside the sweet spot ($151.22–$923.50) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 6% kills the launch gate
Review moat
Great206.83avg incumbent reviews — the moat a new listing must climb
Brand share
Great57%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Market size
Good$554K$554K/yr · 257K searches
Growth
Bad-0.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad$450.30avg listing price — sweet spot $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Price range
Bad$151.22–$923.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
20 falling
Sellers
32
Top-5 brand share
57%
Open market
36%
- Lexani20%
- TRAVELSTAR13%
- Mastertrack9%
- CROSSWIND9%
- Finalist7%
- BFGoodrich6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lexani Terrain Beast AT LT275/65R20 126/123S E
Lexani$151.224.4★728 rev

Set of 4 (Four) Travelstar Ecopath AT All Terrain LT275/65R20 10 Ply 126/123S Light Truck Radial Tire + Three-year Road Hazard Warranty Included 275/65/20 (Tire Only)
TRAVELSTAR$781.384.6★440 rev

Set of 4 (FOUR) Mastertrack BADLANDS AT All Terrain LT275/65R20 126/123S 10 Ply E SUV Light Truck Tires + 3-Year Road Hazard Warranty Included - 275/65/20 (Tire Only)
Mastertrack$861.064.7★594 rev

Crosswind Rugged Traxx All Terrain LT275/65R20 126Q E Light Truck Tire
CROSSWIND$193.645.0★5 rev

BFGoodrich All-Terrain T/A KO3 Car Tire for Light Trucks SUVs and Crossovers LT275/65R20/E 126/123S LRE
BFGoodrich$439.354.6★37 rev
Newest
by launch date
Set of 4 (FOUR) Evoluxx Rotator R/T All-Terrain Mud Off-Road Light Truck Radial Tires-LT275/65R20 275/65/20 275/65-20 128/125R Load Range F LRF 12-Ply BSW Black Side Wall
Evoluxx$858.151 rev

Prinx HiCountry A/T2 All Terrain LT275/65R20 126/123S E Light Truck Tire
Prinx$182.070 rev

Set of 4 (FOUR) Mastertrack Badlands M/T LT275/65R20 126/123Q 10 Ply Load Range E Light Truck Mud Terrain Tires LT275/65/20 MT | Includes 3-Year Road Hazard Warranty (Tire Only)
Mastertrack$919.0136 rev

Set of 4 (FOUR) Finalist Terreno M/T LT275/65R20 126/123Q 10 Ply Load Range E SUV Light Truck Mud Terrain Tires 275/65/20 MT- Includes 3-Year Road Hazard Warranty (Tire Only)
Finalist$874.2562 rev

Crosswind Rugged Traxx All Terrain LT275/65R20 126Q E Light Truck Tire
CROSSWIND$193.645 rev
Trending
90-day click momentum
Set of 4 (FOUR) Evoluxx Rotator R/T All-Terrain Mud Off-Road Light Truck Radial Tires-LT275/65R20 275/65/20 275/65-20 128/125R Load Range F LRF 12-Ply BSW Black Side Wall
Evoluxx$858.155.0★

Prinx HiCountry A/T2 All Terrain LT275/65R20 126/123S E Light Truck Tire
Prinx$182.070.0★

BFGoodrich All-Terrain T/A KO3 Car Tire for Light Trucks SUVs and Crossovers LT275/65R20/E 126/123S LRE
BFGoodrich$439.354.6★

Lexani Terrain Beast AT LT275/65R20 126/123S E
Lexani$151.224.4★

BFGoodrich HD-Terrain T/A KT Heavy Duty Truck Tire for Light Trucks SUVs and Crossovers LT275/65R20/E 126/123Q
BFGoodrich$459.354.3★
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — -0.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 1.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great tire for the price”
“Cool tires”
“overall a good beefy tire”
“Nice fit”
“Other than longevity”
“The tread depth is significantly thicker”
“Great, nice quality and heavy”
“These are exactly as advertised”
“Wet and mud traction are great and for a little over $200 a tire if I can get 30k miles out of them I'll call it a win”
What buyers complain about
“Cheap,”
“not worth it”
“Very poor longevity”
“maybe it's just because the tread is so deep”