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50

265/70r18

Worth a look

Shows low returns (0.1%), but prices mostly outside the sweet spot ($103.35–$731.90) keeps it on the watch list.

Market size 30Growth 35Conversion 8Competition 80Returns 99Price range 0Avg price 35Brand share 88Review moat 91Quality gap 20

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Review moat

Great186.19

avg incumbent reviews — the moat a new listing must climb

Brand share

Great47%

top-5 brand share — no brand owns this niche

Competition

Great35%

top-5 click share — an open shelf

Growth

Okay+7.9%

90-day search growth — must beat 0% to launch

Avg price

Okay$269.33

avg listing price — sweet spot $15–$100

Market size

Okay$132K

$132K/yr · 75K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

Price range

Bad$103.35–$731.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

26 falling

Sellers

33

Top-5 brand share

47%

Open market

46%

  • Atturo12%
  • Evoluxx10%
  • Falken9%
  • Mastertrack8%
  • TRAVELSTAR8%
  • Vantage7%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$8K9%$12K12%$16K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 47 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 91 weeks — +7.9% search growth over the last 90 days.
2K2KSpike '25Black Friday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov · busiest ÷ quietest = 1.5×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money35%

“Good deal”

Wheel Quality26%

“Great tires”

Quality-Overall9%

“Good product”

Size-Overall6%

“Great job fit”

Design-Overall6%

“I like the tread design”

Durability6%

“dependable and reliable”

Friction6%

“Great traction”

Grip3%

“Great grip”

What buyers complain about

Functionality-Overall50%

“IT WORKS BUT NOT THE PRETTIEST”

Advertised Vs Actual Product25%

“Pictures were somewhat deceiving”

Top return reasons

Size-Overall51%
Compatibility-Overall28%
Advertised Vs Actual Product12%
Value For Money5%
Functionality-Overall2%
Product Condition2%