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53

265/70r16

Worth a look

Shows low returns (0.1%), but prices mostly outside the sweet spot ($92.55–$574.03) keeps it on the watch list.

Market size 53Growth 23Conversion 7Competition 86Returns 99Price range 2Avg price 43Brand share 93Review moat 84Quality gap 24

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Brand share

Great42%

top-5 brand share — no brand owns this niche

Competition

Great29%

top-5 click share — an open shelf

Review moat

Great322.94

avg incumbent reviews — the moat a new listing must climb

Market size

Good$345K

$345K/yr · 291K searches

Avg price

Okay$220.12

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Price range

Bad$92.55–$574.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

34 rising

Sellers

44

Top-5 brand share

42%

Open market

53%

  • Evoluxx14%
  • CROSSWIND9%
  • Armstrong7%
  • Mastertrack6%
  • Vantage6%
  • TRAVELSTAR6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$7K4%$14K6%$21K8%$28K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 62 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.
7K5KSpike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Wheel Quality40%

“Great tires for the money”

Value For Money30%

“Great tire great price”

Quality-Overall13%

“Seems to be good quality”

Durability8%

“durable”

Assembly/Installation2%

“Looks great i just installed today good price 👍 i highly recommend”

Strength2%

“Strong tru trac AT”

Tread Pattern Pitch2%

“nice open tread”

Advertised Vs Actual Product1%

“tires are just as described so far the wearing great”

Comfort-Overall1%

“Comfortable and quiet ride on hi-way and excellent in all offroad adventures”

Product Condition1%

“They are new, look great, good price”

What buyers complain about

Quality-Overall63%

“cheaply made”

Advertised Vs Actual Product25%

“Amazon stated these were rated for my Chevy 2500 hd and they are not”

Friction13%

“Tires have low traction”

Top return reasons

Size-Overall84%
Value For Money9%
Compatibility-Overall5%
Advertised Vs Actual Product2%
Functionality-Overall1%
Quality-Overall1%