255/55r18
Skip itPrices mostly outside the sweet spot ($77.69–$570.74) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Brand share
Great55%top-5 brand share — no brand owns this niche
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Review moat
Good700.83avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$188.86avg listing price — sweet spot $15–$100
Growth
Okay+4.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$78K$78K/yr · 71K searches
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$77.69–$570.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
30 rising
Sellers
34
Top-5 brand share
55%
Open market
39%
- Landspider14%
- Forceum14%
- Landgolden12%
- Milestar8%
- Mastertrack8%
- Goodyear5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 42 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Set of 2 (TWO) Forceum Heptagon SUV All-Season Truck/SUV Performance Radial Tires-255/55R18 255/55/18 255/55-18 109V Load Range XL 4-Ply BSW Black Side Wall
Forceum$206.864.6★88 rev
Set of 4 (FOUR) Landspider City Sport Truck/SUV All-Season Performance Radial Tires-255/55R18 255/55/18 255/55-18 109V Load Range XL 4-Ply BSW Black Side Wall UTQG 240AA
Landspider$396.355.0★4 rev
Set of 4 (FOUR) Landgolden LG27 All-Season Truck/SUV High Performance Radial Tires-255/55R18 255/55ZR18 255/55/18 255/55-18 109W Load Range XL 4-Ply BSW Black Side Wall UTQG 500AA
Landgolden$397.535.0★6 rev
Milestar MS932 Sport 255/55R18 109V XL
Milestar$125.604.5★9,203 rev
Set of 4 (FOUR) Mastertrack BADLANDS ATX 255/55R18 109V XL All-Season All-Terrain SUV Tires 255/55/18-Includes 3-Year Road Hazard Warranty & 5-Year Warranty (Tire Only)-UTQG 620AB
Mastertrack$570.744.7★136 rev
Newest
by launch date
Barkley Veigar HT 255/55R18 109H XL All Season Tire UTQG 480AA / 50K Miles Warranty
Barkley$94.479 rev
Set of 2 (TWO) Mastertrack BADLANDS ATX 255/55R18 109V XL All-Season All-Terrain SUV Tires 255/55/18-Includes 3-Year Road Hazard Warranty & 5-Year Warranty (Tire Only)-UTQG 620AB
Mastertrack$286.424 rev
Set of 4 (FOUR) Aplus PRO Racing All Season Truck/SUV High Performance Radial Tires-255/55R18 255/55ZR18 255/55/18 255/55-18 109W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
Aplus$372.450 rev
Set of 4 (FOUR) Landspider City Sport Truck/SUV All-Season Performance Radial Tires-255/55R18 255/55/18 255/55-18 109V Load Range XL 4-Ply BSW Black Side Wall UTQG 240AA
Landspider$396.354 rev
Set of 4 (FOUR) Landspider Citytraxx H/T All-Season Truck/SUV Highway Radial Tires-255/55R18 255/55/18 255/55-18 109H Load Range XL 4-Ply BSW Black Side Wall UTQG 480AA
Landspider$396.112 rev
Trending
90-day click momentum
Set of 4 (FOUR) Leao Lion Sport HP3 All-Season Passenger Car Performance Radial Tires-225/55R18 225/55/18 225/55-18 98H Load Range SL 4-Ply BSW Black Side Wall UTQG 700AA
WitPlayToy$373.815.0★
Uniroyal Tiger Paw Touring A/S All Season Car Tire for Passenger Cars and Minivans - 255/55R18 105V
Uniroyal$160.990.0★
Barkley Veigar HT 255/55R18 109H XL All Season Tire UTQG 480AA / 50K Miles Warranty
Barkley$94.474.6★
Ironman GR906 All Season 225/55R18 98H Passenger Tire
Ironman$77.694.6★
Hankook Ventus S1 evo2 SUV (K117A) 255/55R18 105W
HANKOOK$116.504.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +4.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great value”
“Excellent Value and good Performance”
“Great tires”
“Great tread”
“Got them installed, balanced and aligned”
“Fit my car perfectly”
“As describe”
“they are very durable”
“they look brand new”
“The sporty tread design looks great”
What buyers complain about
“Not what they say it is”
“Sidewall cords blew out in 5 months”