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245/45/17 tires

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Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Market size 25Growth 47Conversion 10Competition 73Returns 100Price range 15Avg price 56Brand share 72Review moat 64Quality gap 24

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Review moat

Good957.66

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$158.47

avg listing price — sweet spot $15–$100

Growth

Okay+17.9%

90-day search growth — must beat 0% to launch

Market size

Okay$102K

$102K/yr · 82K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Price range

Bad$62.73–$310.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Competition

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

33

Top-5 brand share

62%

Open market

32%

  • Fullway27%
  • Lexani11%
  • Forceum11%
  • Aplus7%
  • Landspider6%
  • Accelera6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$3K6%$6K9%$9K12%$12K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 35 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +17.9% search growth over the last 90 days.
2K2KSpike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money34%

“Worth the money”

Wheel Quality25%

“Wheels are very nice”

Quality-Overall22%

“They seem well-made”

Durability4%

“durable good treated tires”

Tread Pattern Pitch4%

“Good looking tires, nice, deep tread, a great value for the money”

Advertised Vs Actual Product4%

“Better than expected”

Size-Overall3%

“They fit”

Grip1%

“Good grip attraction would definitely recommend to buy again”

Weight Light1%

“That this is a great tire balance with very little weight”

What buyers complain about

Durability15%

“the belts broke in all of them”

Pressure11%

“latter that same day the tire pressure went low”

Ease Of Cleaning11%

“Just dirty”

Functionality-Overall11%

“dont do well with potholes”

Quality-Overall6%

“Cheap construction”

Size-Overall6%

“I made a mistake in the size”

Value For Money6%

“these tires are expensive”

Maintenance And Repair6%

“has to be completely replaced”

Assembly/Installation4%

“though the installers did have a little problem mounting them”

Top return reasons

Size-Overall75%
Compatibility-Overall8%
Advertised Vs Actual Product4%
Quality-Overall3%
Value For Money3%
Functionality-Overall2%
Product Condition1%
Assembly/Installation1%
Maintenance And Repair1%
Thin1%