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51

235/65r16c

Worth a look

Shows low returns (0.1%), but prices mostly outside the sweet spot ($81.49–$512.17) keeps it on the watch list.

Market size 27Growth 55Conversion 31Competition 60Returns 100Price range 4Avg price 49Brand share 79Review moat 86Quality gap 19

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Review moat

Great284.7

avg incumbent reviews — the moat a new listing must climb

Brand share

Great56%

top-5 brand share — no brand owns this niche

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Growth

Good+27.8%

90-day search growth — must beat 0% to launch

Avg price

Okay$179.90

avg listing price — sweet spot $15–$100

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Market size

Okay$112K

$112K/yr · 25K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Price range

Bad$81.49–$512.17

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 falling

Sellers

33

Top-5 brand share

56%

Open market

39%

  • Cooper14%
  • Mastertrack12%
  • Barkley11%
  • Aplus11%
  • TRAVELSTAR9%
  • Arroyo6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$9K12%$13K16%$18K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 30 tracked products in this niche — three views at once, no toggling.

Demand

Weekly Amazon search volume, last 9 weeks — +27.8% search growth over the last 90 days.
500300Spike '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money44%

“Great value”

Quality-Overall19%

“This is a very good tire and cheap”

Wheel Quality18%

“Great tires”

Durability7%

“I have been over 5000 miles and no issues”

Friction3%

“have good traction”

Ease Of Use3%

“So quick and easy”

Tread Pattern Pitch2%

“tread design good for wet roads”

Design-Overall2%

“tread design good for wet roads”

What buyers complain about

Durability67%

“I dont know how much going to last”

Top return reasons

Size-Overall54%
Quality-Overall12%
Compatibility-Overall8%
Advertised Vs Actual Product8%
Product Condition6%
Value For Money4%
Pressure4%
Durability2%
Functionality-Overall2%
Assembly/Installation1%