225/60r16
Skip itPrices mostly outside the sweet spot ($62.56–$320.96) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Avg price
Good$122.99avg listing price — sweet spot $15–$100
Review moat
Good1,098.59avg incumbent reviews — the moat a new listing must climb
Market size
Good$308K$308K/yr · 153K searches
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+7.9%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$62.56–$320.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
25
Top-5 brand share
86%
Open market
11%
- Fullway48%
- Ironman14%
- Forceum9%
- Accelera9%
- HANKOOK6%
- Cosmo Tires3%
- Open — no brand owns it (5 brands, 11%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Set of 4 (FOUR) Fullway HP108 All-Season Passenger Car Performance Radial Tires-225/60R16 225/60/16 225/60-16 98H Load Range SL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$273.464.5★413 rev
Set of 2 (TWO) Fullway HP108 All-Season Passenger Car Performance Radial Tires-225/60R16 225/60/16 225/60-16 98H Load Range SL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$137.634.4★156 rev
Accelera Eco Plush All-Season Truck/SUV High Performance Radial Tire-225/60R16 225/60ZR16 225/60/16 225/60-16 102W Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA
Accelera$62.564.5★451 rev
Fullway HP108 All-Season Passenger Car Performance Radial Tire-225/60R16 225/60/16 225/60-16 98H Load Range SL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$69.034.5★13,514 rev
Ironman iMove Gen 2 A/S P225/60R16 98H Passenger Tire
Ironman$66.824.6★1,505 rev
Newest
by launch date
Set of 4 (FOUR) Accelera Eco Plush All-Season Truck/SUV High Performance Radial Tires-225/60R16 225/60ZR16 225/60/16 225/60-16 102W Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA
Accelera$270.720 rev
Barkley 225/60R16 98H Everlast All Season Tire
Barkley$66.440 rev
Set of 4 (Four) Travelstar UN99 All Season 225/60R16 98H All Season Radial Passenger Car Tire 225/60/16 - Includes Three-Year Road Hazard Warranty (Tire Only)
TRAVELSTAR$320.96308 rev
Armstrong Blu-Trac PC All-Season Truck/SUV Touring Radial Tire-225/60R16 225/60/16 225/60-16 102V Load Range XL 4-Ply BSW Black Side Wall UTQG 700AA
Armstrong$68.01417 rev
ACHILLES TOURING SPORT AS 225/60R16 98H
Generic$65.0713 rev
Trending
90-day click momentumSet of 4 (FOUR) Accelera Eco Plush All-Season Truck/SUV High Performance Radial Tires-225/60R16 225/60ZR16 225/60/16 225/60-16 102W Load Range XL 4-Ply BSW Black Side Wall UTQG 400AA
Accelera$270.720.0★
Barkley 225/60R16 98H Everlast All Season Tire
Barkley$66.440.0★
ACHILLES TOURING SPORT AS 225/60R16 98H
Generic$65.074.4★
Armstrong Blu-Trac PC All-Season Truck/SUV Touring Radial Tire-225/60R16 225/60/16 225/60-16 102V Load Range XL 4-Ply BSW Black Side Wall UTQG 700AA
Armstrong$68.014.8★
Ironman GR906 225/60R16 98H
Ironman$66.594.6★
Demand & seasonality
Weekly Amazon search volume, last 103 weeks — +7.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great tires”
“Good quality”
“Great tire for the price”
“good looking tread”
“Exceeds expectations”
“Fit good”
“Installation was easy”
“Quick and Easy”
“good traction in muddy slick situations”
“so far there holding up 👍 👌 great”
What buyers complain about
“ordered the wrong size”
“Poor quality, wouldn't balance when new and have broken belts after less than 500 miles”
“Blew apart”
“Terrible traction”
“tread blew apart”