225/45r18
Skip itPrices mostly outside the sweet spot ($64.14–$347.65) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 6% kills the launch gate
Review moat
Good869.26avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Avg price
Good$144.25avg listing price — sweet spot $15–$100
Market size
Good$321K$321K/yr · 129K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Growth
Okay+3.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Price range
Bad$64.14–$347.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
38
Top-5 brand share
69%
Open market
26%
- Fullway34%
- Arroyo14%
- Landspider8%
- Goodyear7%
- Ironman6%
- Lexani5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 34 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Arroyo Grand Sport A/S 225/45ZR18 95W BSW Tire
Arroyo$67.394.5★835 rev
Fullway HP108 All-Season Passenger Car High Performance Radial Tire-225/45R18 225/45ZR18 225/45/18 225/45-18 95W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$75.154.5★13,514 rev
Set of 2 (TWO) Fullway HP108 All-Season Passenger Car High Performance Radial Tires-225/45R18 225/45ZR18 225/45/18 225/45-18 95W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$149.514.5★592 rev
Set of 4 (FOUR) Fullway HP108 All-Season Passenger Car High Performance Radial Tires-225/45R18 225/45ZR18 225/45/18 225/45-18 95W Load Range XL 4-Ply BSW Black Side Wall UTQG 380AA
Fullway$299.654.7★18 rev
Set of 4 (FOUR) Landspider Citytraxx H/P All-Season Passenger Car High Performance Radial Tires-225/45R18 225/45ZR18 225/45/18 225/45-18 95W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
Landspider$296.684.5★199 rev
Newest
by launch date
HORSESHOE SLEIPNIR 2 New 225/45ZR18 225/45R18 95Y XL Andalusia Ultra High Performance Radial Tires 225 45 18 Load Range XL 4-Ply BSW M/S UHP All Season (2 225/45ZR18 95Y XL)
HORSESHOE$146.911 rev
Set of 4 (FOUR) Accelera Iota EVT Passenger Car All-Season High Performance Radial Tires-225/45R18 225/45ZR18 225/45/18 225/45-18 95Y Load Range XL 4-Ply BSW Black Side Wall UTQG 320AA
Accelera$288.310 rev
225/45R18 Brezza Touring A/S All Season Tire 95V BSW XL 70 000 Mileage Rating
BREZZA$78.510 rev
Barkley 225/45R18 95W XL Trackstar UHP All Season Tire UTQG 540AA / 50K Miles Warranty
Barkley$70.6013 rev
Set of 4 (FOUR) Aplus PRO Racing All Season Passenger High Performance Radial Tires-225/45R18 225/45ZR18 225/45/18 225/45-18 95W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
Aplus$294.742 rev
Trending
90-day click momentum225/45R18 Brezza Touring A/S All Season Tire 95V BSW XL 70 000 Mileage Rating
BREZZA$78.510.0★
Set of 4 (FOUR) Accelera Iota EVT Passenger Car All-Season High Performance Radial Tires-225/45R18 225/45ZR18 225/45/18 225/45-18 95Y Load Range XL 4-Ply BSW Black Side Wall UTQG 320AA
Accelera$288.310.0★
HORSESHOE SLEIPNIR 2 New 225/45ZR18 225/45R18 95Y XL Andalusia Ultra High Performance Radial Tires 225 45 18 Load Range XL 4-Ply BSW M/S UHP All Season (2 225/45ZR18 95Y XL)
HORSESHOE$146.915.0★
Travelstar UN33 225/45R18 95W XL High Performance All Season Passenger Tire 225/45/18-Includes Three-year Road Hazard Warranty (Tire Only)
TRAVELSTAR$74.744.6★
Set of 4 (FOUR) Aplus PRO Racing All Season Passenger High Performance Radial Tires-225/45R18 225/45ZR18 225/45/18 225/45-18 95W Load Range XL 4-Ply BSW Black Side Wall UTQG 420AA
Aplus$294.745.0★
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +3.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great value for price”
“Good quality”
“Great tires great price”
“Exact fit”
“nice grip on the road”
“dry traction is awesome compared to the Walmart Goodyears”
“I was especially impressed with the wet traction — the car feels planted”
“The tread design looks durable”
“Does the job”
“Very quiet and comfortable tire”
What buyers complain about
“Worst tires EVER”
“But only if you broke”
“latter that same day the tire pressure went low”
“which cost me additional money”
“spend more money to fix it”
“though the installers did have a little problem mounting them”
“Was thinking the reviewer who mentioned smell was picky”