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50

215/45r17 tires

Worth a look

Shows low returns (0.0%), but prices mostly outside the sweet spot ($59.97–$319.79) keeps it on the watch list.

Market size 52Growth 37Conversion 19Competition 52Returns 100Price range 15Avg price 63Brand share 61Review moat 85Quality gap 24

Returns

Incredible0.0%

return rate — above 6% kills the launch gate

Review moat

Great303.2

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$135.97

avg listing price — sweet spot $15–$100

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Market size

Good$311K

$311K/yr · 147K searches

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+9.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Price range

Bad$59.97–$319.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

19 rising

Sellers

27

Top-5 brand share

68%

Open market

26%

  • Fullway34%
  • Landgolden13%
  • Landspider8%
  • HANKOOK8%
  • Lionhart6%
  • Forceum6%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$16K10%$31K15%$47K20%$62K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 25 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — +9.5% search growth over the last 90 days.
4K3KSpike '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money38%

“Great tire for the price”

Wheel Quality25%

“Tires are smooth”

Quality-Overall21%

“The quality feels solid”

Tread Pattern Pitch3%

“arrived quickly nice deep tread”

Grip3%

“Amazing wheels good grip great price unbeatable”

Durability2%

“its still lasting”

Size-Overall2%

“They are a perfect fit”

Assembly/Installation2%

“no complications from the mechanic who installed them”

Comfort-Overall1%

“comfortable quicker delivery than expected good quality for the money”

Friction1%

“good deal good grip”

What buyers complain about

Quality-Overall50%

“These tires were not good”

Weight Heavy20%

“These tires weight too much”

Durability17%

“the belts broke in all of them”

Top return reasons

Size-Overall69%
Compatibility-Overall11%
Advertised Vs Actual Product8%
Value For Money4%
Functionality-Overall3%
Quality-Overall3%
Maintenance And Repair1%
Smell1%
Assembly/Installation1%