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205/50r17 tires

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Weak search conversion (0.9%) — this niche doesn't clear our bar today.

Market size 21Growth 47Conversion 11Competition 51Returns 100Price range 14Avg price 62Brand share 54Review moat 72Quality gap 43

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Review moat

Good602.73

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$137.77

avg listing price — sweet spot $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+17.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$82K

$82K/yr · 69K searches

Price range

Bad$62.69–$331.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Competition

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 falling

Sellers

26

Top-5 brand share

73%

Open market

23%

  • Fullway37%
  • Goodyear12%
  • Forceum9%
  • Ironman8%
  • Landspider7%
  • Milestar5%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$4K10%$8K15%$12K20%$16K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 22 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +17.2% search growth over the last 90 days.
2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall32%

“Excellent product”

Wheel Quality29%

“Nice tires and good price”

Value For Money26%

“Great price”

Design-Overall5%

“Well design”

Durability3%

“Good and durable”

Assembly/Installation3%

“they properly installed them”

Size-Overall3%

“Fits”

What buyers complain about

Quality-Overall50%

“Worst tires ever”

Durability50%

“Nails went on one tire after a couple of months”

Top return reasons

Size-Overall72%
Compatibility-Overall10%
Value For Money6%
Functionality-Overall3%
Maintenance And Repair2%
Quality-Overall2%
Product Condition2%
Advertised Vs Actual Product2%