2018 chevy equinox cabin air filter
Worth a lookShows searches that convert (12.3% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.
Conversion
Incredible12.3%search→purchase rate — share of searches ending in a sale
Returns
Great1.2%return rate — above 6% kills the launch gate
Avg price
Great$18.35avg listing price — sweet spot $15–$100
Price range
Great$8.27–$39.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+40.7%90-day search growth — must beat 0% to launch
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay$112K$112K/yr · 50K searches
Review moat
Bad8,069.68avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
62
Top-5 brand share
71%
Open market
24%
- Bosch31%
- Carory12%
- EPAuto11%
- RICHWEI9%
- SPEARHEAD8%
- kurimup6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
BOSCH 6091C HEPA Cabin Air Filter - Compatible with Select Buick Enclave Encore GX; Cadillac XT4 XT5; Chevrolet Camaro Cruze Impala Malibu Silverado Traverse; GMC Sierra Terrain Yukon + More
Bosch$13.134.8★4,454 rev
EPAuto CP809 (CF11809) Cabin Air Filter with Activated Carbon Replacement for Chevy Silverado GMC Sierra Yukon Suburban Tahoe Cadillac Escalade Fits Select Models (2014-2022)
EPAuto$11.804.7★2,404 rev
CARORY Cabin Air Filter w/Activated Carbon for Chevy GMC Cadillac Buick Select Models - Silverado Sierra Equinox Acadia Blazer Colorado Malibu Tahoe Terrain Traverse Trailblazer and More
Carory$8.284.8★730 rev
Spearhead Odor Defense Breathe Easy AC & Heater Cabin Filter | Fits Select 2014-2020 Cadillac Chevrolet GMC Like OEM | Up to 25% Longer Lasting w/Activated Carbon (BE-809)
SPEARHEAD$13.354.7★65,362 rev
KURIMUP Premium Cabin Air Filter with Activated Carbon Replacement for CF11809 Fit for Chevrolet Silverado 1500LD/2500HD/3500HD/Suburban GMC Sierra 1500/2500HD/3500HD/Yukon.
kurimup$9.834.6★897 rev
Newest
by launch date
SERVKITOUR Engine Cabin Air Filter Set for Equinox (2018-2026) for Terrain (2018-2026) 1.5L/ 1.6L/ 2.0L Replace 84390002 13356914
SERVKITOUR$26.4932 rev
COCOAUTO Engine & Cabin Air Filter Kit for Chevrolet Chevy Equinox (2018-2025 2026) GMC Terrain (2018-2026) Fits 1.5L 2.0L 1.6L NOT FOR EV Replace OE 23279657 | 13508023
COCOAUTO$27.9351 rev
StaunchAuto Engine & Cabin Air Filter for Chevrolet Equinox 2018-2026 GMC Terrain 2018-2026 Air filter for Car Replacement CF11966 CA12260 Automotive Accessories-2 Pack
StaunchAuto$25.92500 rev
CARORY Cabin Air Filter w/Activated Carbon for Chevy Silverado 1500 2014-2018 Tahoe 2015-2020 Suburban 2015-2020 GMC Sierra 1500 2014-2018 Yukon 2014-2020 Yukon XL 2014-2020
Carory$8.2783 rev
CARORY Cabin Air Filter w/Activated Carbon for Chevy GMC Cadillac Buick Select Models - Silverado Sierra Equinox Acadia Blazer Colorado Malibu Tahoe Terrain Traverse Trailblazer and More
Carory$8.28730 rev
Trending
90-day click momentumStaunchAuto Engine & Cabin Air Filter for Chevrolet Equinox 2018-2026 GMC Terrain 2018-2026 Air filter for Car Replacement CF11966 CA12260 Automotive Accessories-2 Pack
StaunchAuto$25.924.7★
SERVKITOUR Engine Cabin Air Filter Set for Equinox (2018-2026) for Terrain (2018-2026) 1.5L/ 1.6L/ 2.0L Replace 84390002 13356914
SERVKITOUR$26.494.9★
CARORY Cabin Air Filter w/Activated Carbon for Chevy Silverado 1500 2014-2018 Tahoe 2015-2020 Suburban 2015-2020 GMC Sierra 1500 2014-2018 Yukon 2014-2020 Yukon XL 2014-2020
Carory$8.274.6★
COCOAUTO Engine & Cabin Air Filter Kit for Chevrolet Chevy Equinox (2018-2025 2026) GMC Terrain (2018-2026) Fits 1.5L 2.0L 1.6L NOT FOR EV Replace OE 23279657 | 13508023
COCOAUTO$27.934.9★
K&N LIFETIME Cabin Air Filter: Premium Washable Clean Air for your Cabin: Compatible with 2014-2020 Chervolet/Cadillac/GMC: Silverado Sierra Subruban Tahoe VF2044
K&N$39.824.8★
Demand & seasonality
Weekly Amazon search volume, last 58 weeks — +40.7% search growth over the last 90 days.Peak months: Jun · busiest ÷ quietest = 3.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fit good”
“Seems well made”
“Awesome price”
“Good Quality Filter”
“installation took about 5 minutes”
“As advertised”
“Works well”
“Car smells fresher”
“Easy to use”
“Durable and great value”
What buyers complain about
“Larger”
“you have to smash it down to fit which defeats the purpose of the air filter”
“This did not work out for my Chevy Equinox”
“sometimes the car stinks”
“It was too thick for my 2023 GMC Yukon Denali”
“Would have cost car shop $60 bucks to install”
“Cheap construction”
“Does not fit even though it was on the list”
“Annoying noise”
“A little flimsy”