2012 toyota camry air filter
Skip itA small market ($28K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Avg price
Good$13.60avg listing price — sweet spot $15–$100
Growth
Good+35.0%90-day search growth — must beat 0% to launch
Price range
Okay$8.84–$18.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad5,630.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad$28K$28K/yr · 26K searches
Competition
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 falling
Sellers
13
Top-5 brand share
89%
Open market
5%
- EPAuto52%
- kurimup11%
- PHILTOP9%
- A-Premium8%
- KAX8%
- K&N6%
- Open — no brand owns it (2 brands, 5%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
EPAuto GP171 (CA10171) Engine Air Filter Replacement for Toyota Camry L4 Gas (20072017) Venza L4 Gas (20092016) Rigid Panel Filter for 2.4L/2.5L Engines
EPAuto$13.844.7★4,530 rev
KURIMUP CA10171 Replacement Engine Air Filter Efficient Filtration Offers 99% Air Purification Fit for Camry L4 Gas Only (2007-2017) and Venza L4(2009-2015) Not For Hybrid Model.
kurimup$8.844.8★180 rev
PHILTOP Engine Air Filter Compatible with CA10171 Toyota Camry 2007-2009 2.4L Camry 2010-2017 2.5L Venza 2009-2016 2.7L Improve Engine Performance
PHILTOP$11.204.7★2,578 rev
A-Premium Engine Air Filter Compatible with Toyota Vehicles - Camry 2007-2009 2.4L Camry 2010-2017 2.5L Venza 2009-2016 2.7L - Gas L4 Engine - Replace# 17801-0H050
A-Premium$11.214.7★474 rev
KAX Premium Engine Air Filter CA10171 Replacement for Toyota Camry 2007-2009 L4 2.4L Camry 2010-2017 L4 2.5L Venza 2009-2016 L4 2.7L Increased Acceleration (Not for Hybrid)
KAX$11.804.6★1,581 rev
Newest
by launch date
VASHEN CA10171 Engine Air Filter for Toyota Camry 2007-2009 2.4L Camry 2010-2017 2.5L Venza 2009-2016 2.7L Replacement for 17801-28030 17801-0H050 17801-YZZ02
VASHEN$12.9219 rev
Kefly CA10171 Engine Air Filter & CF10285 Cabin Air Filter Fits for 2007-2017 Toyota Camry 2009-2016 Venza L4 Gas
Kefly$17.59115 rev
K&N Engine Air Filter: Long Life 18 000 Mile Replacement Air Filter: Compatible with 2006-2017 Toyota/Lexus (Camry Venza ES250) KNA-2370
K&N$18.4463 rev
K&N Engine Air Filter: Long Life 18 000 Mile Replacement Air Filter: Compatible 2010-2026 Toyota/Lexus/Mitsubishi (Highlander RAV4 Sienna Avalon Camry ES 350 NX300 Rx350 L200 Triton) KNA-2443
K&N$17.69356 rev
A-Premium Engine Air Filter Compatible with Toyota Vehicles - Camry 2007-2009 2.4L Camry 2010-2017 2.5L Venza 2009-2016 2.7L - Gas L4 Engine - Replace# 17801-0H050
A-Premium$11.21474 rev
Trending
90-day click momentumKefly CA10171 Engine Air Filter & CF10285 Cabin Air Filter Fits for 2007-2017 Toyota Camry 2009-2016 Venza L4 Gas
Kefly$17.594.7★
VASHEN CA10171 Engine Air Filter for Toyota Camry 2007-2009 2.4L Camry 2010-2017 2.5L Venza 2009-2016 2.7L Replacement for 17801-28030 17801-0H050 17801-YZZ02
VASHEN$12.924.8★
K&N Engine Air Filter: Long Life 18 000 Mile Replacement Air Filter: Compatible 2010-2026 Toyota/Lexus/Mitsubishi (Highlander RAV4 Sienna Avalon Camry ES 350 NX300 Rx350 L200 Triton) KNA-2443
K&N$17.694.7★
KURIMUP CA10171 Replacement Engine Air Filter Efficient Filtration Offers 99% Air Purification Fit for Camry L4 Gas Only (2007-2017) and Venza L4(2009-2015) Not For Hybrid Model.
kurimup$8.844.8★
K&N Engine Air Filter: Long Life 18 000 Mile Replacement Air Filter: Compatible with 2006-2017 Toyota/Lexus (Camry Venza ES250) KNA-2370
K&N$18.444.5★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy fit”
“Excellent product”
“Good quality filter”
“Excellent value”
“Easy installation”
“As advertised”
“functional”
“Easy peasy”
“Improved gas mileage”
“No off odors”
What buyers complain about
“Product did not for my rav 4”
“The filter is too large”
“The directions for this Kurimup engine air filter are so bad they are funny”
“Bad quality”
“I forgot there was dog smell in the car”
“Flimsy, very cheaply made with prop65 cancer warning”
“The filter is too thick”
“The part did not fit my vehicle”
“The install was a pain because you have to take the glove box almost apart”
“Looks dirty”