165r15 tires
Skip itA small market ($31K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.5%return rate — above 6% kills the launch gate
Price range
Incredible$33.72–$86.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$54.41avg listing price — sweet spot $15–$100
Growth
Good+27.0%90-day search growth — must beat 0% to launch
Review moat
Okay1,911.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$31K$31K/yr · 35K searches
Competition
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 falling
Sellers
25
Top-5 brand share
92%
Open market
3%
- Petlas45%
- Thunderer16%
- AR-PRO13%
- NEXEN11%
- Merrell6%
- Armstrong5%
- Open — no brand owns it (1 brand, 3%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Petlas Elegant PT311 Summer 165/80R15 87T Passenger Tire
Petlas$58.064.6★300 rev
Thunderer MACH I R201 all_ Season Radial Tire-165/80R15 87T
Thunderer$59.784.6★101 rev
NEXEN SB802 All-Season Radial Tire - 165/80R15 87T
NEXEN$86.514.8★298 rev
AR-PRO (2-Pack) 170/80-15 Replacement Inner Tubes Heavy Duty with PV-78 Valve Stem - Premium Butyl Rubber Power Sports Inner Tube Perfect for 170 80-15 Tire
AR-PRO$36.504.3★8,034 rev
Bolton Blue/Yellow MT126103M060B
Merrell$37.374.8★7 rev
Newest
by launch date
Venom Power Grand AM Passenger Car All-Season Touring Radial Tire-165R15 165X15 165-15 86H Load Range SL 4-Ply WSW White Side Wall
VENOM POWER$76.143 rev
Bolton Blue/Yellow MT126103M060B
Merrell$37.377 rev
AR-PRO (2-Pack) 170/80-15 Replacement Inner Tubes Heavy Duty with TR4 Valve Stem - Premium Butyl Rubber Power Sports Inner Tube Perfect for 170 80-15 Tire
AR-PRO$33.728,034 rev
AR-PRO (2-Pack) 170/80-15 Replacement Inner Tubes Heavy Duty with PV-78 Valve Stem - Premium Butyl Rubber Power Sports Inner Tube Perfect for 170 80-15 Tire
AR-PRO$36.508,034 rev
Armstrong Blu-Trac PC All-Season Passenger Car Touring Radial Tire-175/60R15 175/60/15 175/60-15 81H Load Range SL 4-Ply BSW Black Side Wall UTQG 700AA
Armstrong$44.02417 rev
Trending
90-day click momentumBolton Blue/Yellow MT126103M060B
Merrell$37.374.8★
AR-PRO (2-Pack) 170/80-15 Replacement Inner Tubes Heavy Duty with TR4 Valve Stem - Premium Butyl Rubber Power Sports Inner Tube Perfect for 170 80-15 Tire
AR-PRO$33.724.3★
AR-PRO (2-Pack) 170/80-15 Replacement Inner Tubes Heavy Duty with PV-78 Valve Stem - Premium Butyl Rubber Power Sports Inner Tube Perfect for 170 80-15 Tire
AR-PRO$36.504.3★
Venom Power Grand AM Passenger Car All-Season Touring Radial Tire-165R15 165X15 165-15 86H Load Range SL 4-Ply WSW White Side Wall
VENOM POWER$76.144.2★
Petlas Elegant PT311 Summer 165/80R15 87T Passenger Tire
Petlas$58.064.6★
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +27.0% search growth over the last 90 days.Peak months: May · busiest ÷ quietest = 1.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome price”
“Very nice quality tire highly recommend for classic Volkswagen beetle”
“Great fitment”
“i returned this tire due to the tire mounting co. - come to find out the tire was/is fine it was the rim nothing wrong with the tire - i apologize - very happy with the product and seller - i highly recommend this seller and product”
“They are decently durable”
“so far it's holding air”
What buyers complain about
“that's where it leaked”
“extremely pour quality so I inspected the second tube”