16 wiper blade
Skip itSoft demand (-31.6% this quarter) — this niche doesn't clear our bar today.
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Price range
Good$5.87–$33.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.4%return rate — above 6% kills the launch gate
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.84avg listing price — sweet spot $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Market size
Bad$77K$77K/yr · 83K searches
Review moat
Bad25,591.48avg incumbent reviews — the moat a new listing must climb
Growth
Bad-31.6%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
16 rising
Sellers
73
Top-5 brand share
76%
Open market
21%
- Rain-X38%
- 5 PLUS16%
- Bosch12%
- Anco5%
- RaidBee4%
- ANIKLUIM4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Rain-X RX30216 WeatherBeater Wiper Blades 16 Windshield Wipers (Pack Of 1) Automotive Replacement Windshield Wiper Blades That Meet Or Exceed OEM Quality And Durability Standards
Rain-X$11.574.5★66,706 rev
5 PLUS 16 Rear Wiper Blade Replacement for Honda Odyssey 2024-2005 Insight 11-10 Passport 2024-2019 /Subaru Forester 2005-2004 Impreza 2011-2009 2004 Outback 24-20 BACK Windshield Wiper Blade(16-B)
5 PLUS$7.434.5★11,173 rev
Rain-X 5079274-2 Repellency Water Repellent Wiper Blades 16 Windshield Wiper All Weather Streak-Free for Enhanced Visibility w/Water Repellency Formula
Rain-X$16.084.4★119,593 rev
Rain-X 850216 RearView Wiper Blade 16 OEM Replacement Rear Windshield Wiper Interchangeable Adapter for Easy Installation All-Weather & All-Season Performance Composite
Rain-X$14.584.2★624 rev
Anco 31-16 31-Series Wiper Blade - 16 Inches (Pack of 1)
Anco$6.084.4★12,485 rev
Newest
by launch dateRain-X 850216 RearView Wiper Blade 16 OEM Replacement Rear Windshield Wiper Interchangeable Adapter for Easy Installation All-Weather & All-Season Performance Composite
Rain-X$14.58624 rev
5 PLUS 16 Inch Rear Wiper Blade Replacement for Honda 2005-2024 Odyssey 2019-2023 Passport/2020-2024 Subaru Outback/2022-2025 Acura MDX Rear Windshield Wiper Mute Original OEM Quality
5 PLUS$6.22987 rev
VEIGEIR 16 Rear Wiper Blade 16A Rear Window Wiper Compatible with Lexus RX350 2010-2012 2014-2022
VEIGEIR$6.282,398 rev
![Rain-X 810358 Repellency Water Repellent Wiper Blades 16 Windshield Wipers (Pack of 2) All Weather Streak-Free for Enhanced Visibility w/Water Repellency Formula [Amazon Exclusive]](https://m.media-amazon.com/images/I/41a0Z4THmcL.jpg)
Rain-X 810358 Repellency Water Repellent Wiper Blades 16 Windshield Wipers (Pack of 2) All Weather Streak-Free for Enhanced Visibility w/Water Repellency Formula [Amazon Exclusive]
Rain-X$33.53119,593 rev
ClixWipers 16 + 16 Windshield Wiper Blades (2-Pack) Conventional All-Steel Automotive Replacement Windshield Wiper Blades All-Weather Car Accessories Fits J-Hook & Pin Arms
Clix Wipers$15.29190 rev
Trending
90-day click momentum
BERG REGEN 16+16 Windshield Wiper Blades Replacement for Jeep Wrangler JL 2018-2023 Jeep Gladiator 2020-2022 Mercedes-Benz G63 AMG 2013-2017 Dodge Viper 1999-2002 Genuine OEM Quality (Set of 2)
BERG REGEN$13.904.4★
VTOGOI OEM Quality 16+16 Windshield Wiper Blades Premium All-Seasons J-Hook Replacement Wiper Blades (2 Pack)
VTOGOI$13.994.5★
Raidbee 16+16 Windshield Wiper Blades Replacement for JEEP Wrangler 2018-2023 Gladiator 2020-2023 Mercedes-Benz G55 AMG 2003-2011 G550 2009-2017 All-Season OEM Quality 2 Pack
RaidBee$13.284.6★
Rain-X 810358 Repellency Water Repellent Wiper Blades 16 Windshield Wipers (Pack of 2) All Weather Streak-Free for Enhanced Visibility w/Water Repellency Formula [Amazon Exclusive]
Rain-X$33.534.4★
Anco 31-16 31-Series Wiper Blade - 16 Inches (Pack of 1)
Anco$6.084.4★
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — -31.6% search growth over the last 90 days.Peak months: Feb · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Correct fit”
“Great value”
“EZ to install”
“Great quality”
“Durable”
“Cleans well”
“Works great”
“It works for a cheap wiper”
“Items where exactly what I expected”
“Rain-X spray may work”
What buyers complain about
“Lasted less than 2 years”
“Amazon says this DOES NOT fit the H2 properly”
“DOES NOT FIT Hummer H2”
“Garbage”
“One of the blades only worked half way just smeared the rain unbelievable”
“or make noise as it moves across the rear window”
“wIPERS DO NOT WORK AT ALL”
“Worst mounting hardware”
“Other than the fact that it cannot be installed it looks like it would work”
“Upside is that it is so cheap that it isn't worth the gas”