11428596283
Skip itSoft demand (-41.7% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible17.8avg incumbent reviews — the moat a new listing must climb
Avg price
Great$70.17avg listing price — sweet spot $15–$100
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Price range
Good$42.13–$127.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad7.2%return rate — above 6% kills the launch gate
Competition
Bad78%top-5 click share — a locked-up shelf
Market size
Bad$40K$40K/yr · 8K searches
Growth
Bad-41.7%90-day search growth — must beat 0% to launch
Competition
The top 5 products capture 78% of clicks — a locked-up shelf that new listings rarely crack.Brands
12 rising
Sellers
15
Top-5 brand share
78%
Open market
18%
- CYTROBE34%
- GDUKOP22%
- Bomunik11%
- FORRIE6%
- MUNIK5%
- Donbalauto4%
- Open — no brand owns it (6 brands, 18%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Upgrade Aluminum Engine Oil Cooler Filter Housing with Gasket Bolts Compatible with 2016-2022 BMW F30 230i 330e 330i GT 430i 530i 530e 740e xDrive X3 X4 B46 B48 L4 2.0L Turbo Replace 11428596283
CYTROBE$82.754.3★73 rev
Upgrade Aluminum Engine Oil Filter Housing with Oil Cooler & Gaskets Compatible with 2016-2022 BMW 230i 330e 330i 430i 530e 530i 740e X3 X4 B46 B48 L4 2.0L Turbo Engine Replace# 11428596283
GDUKOP$59.354.8★10 rev
Bomunik 11428596283 Aluminium Oil Cooler Filter Housing Assembly Compatible with BMW 2016-2022 for BMW 230i 330e 330i 330i GT xDrive 430i 530e 530i 740e xDrive X3 X4
Bomunik$58.234.2★27 rev
FORRIE Fits For BMW B46/B48 Oil Filter Housing Assembly Aluminum 2.0L 2017-2022 Replace OE 11428596283 w/Filter Cooler Gaskets Bolts w/O-rings
FORRIE$80.035.0★2 rev
Donbalauto Aluminium engine Oil Cooler Filter Housing Assembly Compatible with BMW 230i 330i 430i 530e 530i X3 X4 2016-2022 Replace 11428596283 oil filter housing oil cooler housing engine oil cooler
Donbalauto$43.155.0★3 rev
Newest
by launch dateFORRIE Fits For BMW B46/B48 Oil Filter Housing Assembly Aluminum 2.0L 2017-2022 Replace OE 11428596283 w/Filter Cooler Gaskets Bolts w/O-rings
FORRIE$80.032 rev
11428585624 11428596283 Oil Filter Housing with Oil Cooler Compatible with BMW 2.0L B46 2016-2019 320i 330i 530i X3 Replace 11 42 8 596 283
LSHDLAM$47.7019 rev
Upgrade Aluminum Engine Oil Filter Housing with Oil Cooler & Gaskets Compatible with 2016-2022 BMW 230i 330e 330i 430i 530e 530i 740e X3 X4 B46 B48 L4 2.0L Turbo Engine Replace# 11428596283
GDUKOP$59.3510 rev
11428583895 Upgrade Aluminum Oil Cooler Filter Housing Assembly Compatible with 2016-2021 BMW 340i 440i 540i 640i 740i M240i X3 X4 3.0L L6 Replace for 11-42-8-583-895
GDUKOP$81.127 rev
YEHERIT 11428596283 Aluminium Oil Filter Housing Assembly Compatible with 2017-2022 BMW 230i 330i GT 330e 430i 530e 530i 740e xDrive X3 X4 Oil Cooler
YEHERIT$59.6512 rev
Trending
90-day click momentumFORRIE Fits For BMW B46/B48 Oil Filter Housing Assembly Aluminum 2.0L 2017-2022 Replace OE 11428596283 w/Filter Cooler Gaskets Bolts w/O-rings
FORRIE$80.035.0★
11428583895 Upgrade Aluminum Oil Cooler Filter Housing Assembly Compatible with 2016-2021 BMW 340i 440i 540i 640i 740i M240i X3 X4 3.0L L6 Replace for 11-42-8-583-895
GDUKOP$81.124.8★
11428585624 11428596283 Oil Filter Housing with Oil Cooler Compatible with BMW 2.0L B46 2016-2019 320i 330i 530i X3 Replace 11 42 8 596 283
LSHDLAM$47.704.4★
Bomunik 11428596283 Aluminum Engine Oil Cooler Filter Housing Assembly for BMW X4 1 2 3 4 6 7 Series 118i 225i 330i 420i 630i 730Li xDrive25i xDrive30i Replace# 11118511205 11428576429 11428586673
Bomunik$62.944.8★
Upgrade Aluminum Engine Oil Filter Housing with Oil Cooler & Gaskets Compatible with 2016-2022 BMW 230i 330e 330i 430i 530e 530i 740e X3 X4 B46 B48 L4 2.0L Turbo Engine Replace# 11428596283
GDUKOP$59.354.8★
Demand
Weekly Amazon search volume, last 19 weeks — -41.7% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Direct Fit”
“Quality parts for a quality vehicle”
“Leak fixed”
“Worked well”
“Aluminum upgrade over plastic - highly recommend”
“the don't crack like the plastic OEM ones”
“The fact that this comes as a complete assembly is a big win”
“still a fair price”
“more robust than the plastic original”
What buyers complain about
“Broke within 1 month”
“meaning the entire labor for replacement has to be redone”
“HORRIBLE PRODUCT”
“Didnt come with gaskets, still a fair price but advertised in photos with gaskets.”
“My 2017 330i was leaking oil from the oil filter housing”