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x acto knife

Skip it37/100

a small market ($99K/yr) — x acto knife doesn't clear our bar today.

Market/yr

$99K

Growth (1y)

+144.7%

Products

10

Brands

5

was 6 a year ago

Sellers

52

Price range

$4.38–$29.81

Returns

0.6%

Rating

4.6★

37/100

Skip it

Scored 37/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
5
×0.30
Growth
70
×0.30
Competition
12
×0.20
Quality gap
29
×0.10
Returns
95
×0.10

Demand

Weekly Amazon search volume, last 103 weeks — +144.7% year over year.
2K1KSpike '24Spike '25Prime Day '25Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

No pronounced peak months · busiest ÷ quietest = 1.3×

Competition

62%X-Acto
  • X-Acto62%
  • Jetmore12%
  • XEKIGU12%
  • Fiskars7%
  • DIYSELF6%
  • Other0%

The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack. 5 brands and 52 sellers compete here.

Brands

5 falling

was 6 a year ago

Sellers

52

Top 5 brand share

100%

#ProductBrandPriceRatingReviewsClick shareTrend
2X-Acto$8.674.7★3,73014%rising

Product shelf

All 10 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Sharpness16%

“Blades are sharp”

Quality-Overall16%

“Awesome quality”

Advertised Vs Actual Product15%

“As advertised”

Value For Money15%

“reasonably priced”

Ease Of Use8%

“It's easy to hold”

Grip6%

“Nice grip”

Size-Overall2%

“a good size”

Precision Of Cut2%

“As precise and sharp as can be with a good assortment of blades and handles”

Design-Overall2%

“Good construction, quality for the price”

Comfort-Overall2%

“Very comfortable”

What buyers complain about

Grip13%

“The blade simply doesn't stay in place”

Quality-Overall12%

“Poor quality”

Durability11%

“Flimsy and broke at the first use”

Sharpness9%

“Not as sharp as I was hoping for”

Ease Of Use6%

“One problem - case is hard to open”

Strength6%

“The set it ok- just a little flimsy”

Value For Money3%

“Not worth the money”

Defective Material/Parts3%

“The part that tightens the blade does not stay tight- frustrating”

Functionality-Overall2%

“Buy a more expensive one these are garbage they dont even work”

Product Condition2%

“Came with finger prints and carpet pieces still stuck in it... not only a return and used but not repackaged. Buyer beware”

Top return reasons

  • Sharpness17%
  • Size-Overall11%
  • Value For Money11%
  • Functionality-Overall10%
  • Quality-Overall8%
  • Advertised Vs Actual Product7%
  • Defective Material/Parts6%
  • Mechanism Issues4%
  • Grip3%
  • Strength3%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.65 median price · 2.2% median returns across 14,117 tracked niches.