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white yarn

Skip it53/100

a small market ($696K/yr) — white yarn doesn't clear our bar today.

Market/yr

$696K

Growth (1y)

+191.6%

Products

18

Brands

5

was 6 a year ago

Sellers

45

Price range

$3.81–$65.01

Returns

0.9%

Rating

4.6★

53/100

Skip it

Scored 53/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
28
×0.30
Growth
76
×0.30
Competition
47
×0.20
Quality gap
32
×0.10
Returns
93
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +191.6% year over year.
28K14KSpike '24Holiday '24Spike '25Prime Day '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jan · busiest ÷ quietest = 2.2×

Competition

58%Red Heart
  • Red Heart58%
  • Loops & Threads30%
  • Craft Smart8%
  • KECHE3%
  • Caron2%

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them. 5 brands and 45 sellers compete here.

Brands

5 falling

was 6 a year ago

Sellers

45

Top 5 brand share

100%

#ProductBrandPriceRatingReviewsClick shareTrend
1Red Heart$3.814.7★41,28130%rising
2Red Heart$4.014.7★32,2288%rising
5Red Heart$7.004.7★32,9586%rising
15Loops & Threads$12.594.5★202%falling

Product shelf

All 18 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money15%

“Affordable price”

Color13%

“color is great”

Advertised Vs Actual Product12%

“Exactly as described”

Quality-Overall10%

“Excellent product”

Soft Feel10%

“It feels so nice in my hands”

Material Quality5%

“Decent Yarn for large projects”

Upholstery/Fabric Quality5%

“Always my favorite brand of yarn”

Ease Of Use4%

“Easy to use”

Thickness4%

“This was thick enough”

Comfort-Overall3%

“Comfortable and attractive”

What buyers complain about

Hard Feel21%

“Not soft at all”

Quality-Overall12%

“Cheap quality more like thread than yarn”

Color10%

“not the color I needed”

Thickness7%

“Yarn is very thin”

Product Condition4%

“Yarn. This item has been used”

Display Colors4%

“I am unhappy about the color it seem a bit dull ice bought pretty in pink before it was bright”

Fluffiness4%

“Very fuzzy yarn”

Assembly/Installation4%

“have found that they are tied together more than once”

Size-Overall3%

“That is WAY too big for this yarn”

Value For Money3%

“it ruined $300+ of rugs”

Top return reasons

  • Color38%
  • Material Quality12%
  • Thin10%
  • Size-Overall9%
  • Advertised Vs Actual Product8%
  • Display Colors4%
  • Value For Money3%
  • Thickness2%
  • Hard Feel2%
  • Functionality-Overall2%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.3% median returns across 14,634 tracked niches.