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wedding scrapbook stickers

Worth a look

Shows no brand lock-in (top 5 brands take 38% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 17Growth 51Conversion 41Competition 85Returns 94Price range 68Avg price 43Brand share 95Review moat 60Quality gap 50

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Returns

Great1.1%

return rate — above 6% kills the launch gate

Competition

Great30%

top-5 click share — an open shelf

Price range

Good$5.86–$34.41

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,116.47

avg incumbent reviews — the moat a new listing must climb

Growth

Good+22.0%

90-day search growth — must beat 0% to launch

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay$11.19

avg listing price — sweet spot $15–$100

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Market size

Bad$68K

$68K/yr · 184K searches

Competition

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

35 falling

Sellers

77

Top-5 brand share

38%

Open market

57%

  • LewuwoPoing10%
  • Echo Park Paper9%
  • UEHENUE7%
  • Flartmo6%
  • PRSTINCOL5%
  • OBUJOPAL5%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2K6%$4K9%$6K12%$8K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 45 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +22.0% search growth over the last 90 days.
7K5KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.0×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Adhesion/Stickiness17%

“Adhesive worked well”

Ease Of Use15%

“Easy to Use”

Quality-Overall12%

“Great variety”

Value For Money8%

“Good Price”

Advertised Vs Actual Product7%

“As Advertised”

Paper Quality4%

“This paper is absolutely gorgeous”

Color4%

“Beautiful color”

Efficiency3%

“Very efficient”

Design-Overall2%

“so aesthetic”

Cutting/Trimming2%

“Cuts perfect”

What buyers complain about

Adhesion/Stickiness27%

“Bad adhesive”

Durability10%

“Does not last”

Functionality-Overall9%

“Didnt work well”

Quality-Overall7%

“Cheap quality”

Ease Of Use5%

“Difficult to use”

Size-Overall5%

“Appears short to me”

Value For Money4%

“Therefore the price is a little high”

Cutting/Trimming3%

“Terrible cuts”

Paper Quality3%

“Idk if its because the thickness of paper”

Strength2%

“not strong”

Top return reasons

Adhesion/Stickiness23%
Size-Overall18%
Functionality-Overall10%
Advertised Vs Actual Product7%
Value For Money6%
Cutting/Trimming6%
Color4%
Defective Material/Parts4%
Sharpness3%
Paper Quality3%