water paints for kids
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Price range
Good$0.87–$35.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,771.92avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.47avg listing price — sweet spot $15–$100
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Market size
Bad$31K$31K/yr · 76K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Competition
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
1 flat
Sellers
61
Top-5 brand share
100%
Open market
0%
- Cra-Z-Art100%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 26 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Cra-Z-Art 24ct Crayons Pack Perfect Back to School Essential Art Supplies for Coloring Fun Ages 3 and Up
Cra-Z-Art$0.874.6★1,662 rev
Cra-Z-Art Washable Crayons 24 Count for Kids Back to School Supply List Essential
Cra-Z-Art$1.694.6★4,654 rev
Cra-Z-Art Crayons Bulk Pack 24 Count 24 Packs of Crayons Bulk School Supplies for Classroom Back to School Essentials
Cra-Z-Art$23.184.6★1,662 rev
Cra-Z-Art Colored Pencils 100 Assorted Colors - Back To School Supply List Essential Bulk Pack for School Supply Rooms and In Class For Teachers
Cra-Z-Art$13.074.7★937 rev
Cra-Z-Art 96ct Crayons in Flip-Top Box with Sharpener
Cra-Z-Art$5.274.7★1,767 rev
Newest
by launch date
Cra-Z-Art Crayons Bulk Pack 24 Count 6 Packs of Crayons Bulk School Supplies for Classroom Back to School Essentials
Cra-Z-Art$6.921,662 rev
Cra-Z-Art Crayons Bulk Pack 24 Count 24 Packs of Crayons Bulk School Supplies for Classroom Back to School Essentials
Cra-Z-Art$23.181,662 rev
Cra-Z-Art Timeless Creations 2-in-1 Visual Art Designer Tracing Desk Light Box Drawing Set with Phone Holder to Record and Post Drawing Videos Great for Ages 8 and up
Cra-Z-Art$19.7377 rev
Cra-Z-Art Broadline Markers Non Washable 10 CT
Cra-Z-Art$2.50201 rev
Cra-Z-Art Washable Classic Paint Bulk Pack 8ct Assorted Colors 4oz each bottle
Cra-Z-Art$10.061,224 rev
Trending
90-day click momentumCra-Z-Art Washable Crayons 24 Count for Kids Back to School Supply List Essential
Cra-Z-Art$1.694.6★
Cra-Z-Art Colored Chalk 16 Count (10801-48) Assorted
Cra-Z-Art$1.004.1★
Cra-Z-Art 24ct Crayons Pack Perfect Back to School Essential Art Supplies for Coloring Fun Ages 3 and Up
Cra-Z-Art$0.874.6★
Cra-Z-Art Crayons Bulk Pack 24 Count 24 Packs of Crayons Bulk School Supplies for Classroom Back to School Essentials
Cra-Z-Art$23.184.6★
Cra-Z-Art 800ct Crayon Bulk Class Pack
Cra-Z-Art$35.394.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -3.8% search growth over the last 90 days.Peak months: Jul, Aug, Dec · busiest ÷ quietest = 3.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Colors are bright”
“Good deal”
“Good quality”
“Much Fun For the Kids”
“Nice size”
“has held up well”
“The seller described this item accurately”
“Gift”
“Easy to use”
“Easy clean up”
What buyers complain about
“have taken up coloring”
“Cheap and you also get poor quality”
“paint was everywhere”
“breaks very easily”
“Three bottles leaked”
“Lots of broken pieces”
“hemmed it up 3 inches too short”
“NOT washable”
“The black stains skin bright red like you would not believe”
“two of them arrive dry”