tufting frame
Worth a lookShows a thin review moat (57 avg reviews), but soft demand (-19.5% this quarter) keeps it on the watch list.
Review moat
Incredible57.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Competition
Great34%top-5 click share — an open shelf
Avg price
Good$115.43avg listing price — sweet spot $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Returns
Okay3.6%return rate — above 6% kills the launch gate
Market size
Okay$193K$193K/yr · 129K searches
Price range
Okay$53.38–$233.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-19.5%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
14 falling
Sellers
16
Top-5 brand share
78%
Open market
13%
- Kerty24%
- NODOCA21%
- WDWTYZKA12%
- Lezbanz11%
- BESGEER10%
- Cozytuft9%
- Open — no brand owns it (8 brands, 13%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 29 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kerty 55 Inches Rug Tufting Frame Aluminum Metal Tufting Frame Kit for Rug Making A Safer Tufting Cloth Stand for Tufting Beginners and Lovers
Kerty$125.123.7★33 rev
Kerty 70 Inches Extra Large Rug Tufting Frame Aluminum Metal Tufting Frame Kit for Rug Making A Safer Tufting Cloth Stand for Tufting Beginners and Lovers
Kerty$171.604.1★28 rev
Lezbanz Rug Tufting Frame Kit with Aluminum Nails for Extra Firm Fixing Tufting Cloth Stand Adjustable Rug Tufting Frame for Rug Making Suitable for Beginners & Lovers (66H66L)
Lezbanz$150.103.8★14 rev
Rug Tufting Frame Tufting Kit 27.5 Newest Aluminum Metal Tufting Frame for Rug Making Primary Tufting Cloth Stand Tufting Fabric Rug Tufting Kit Rug Frame for Tufting Supplies Carpet Tufting Gun Kit
NODOCA$100.494.2★138 rev
BESGEER Rug Tufting Frame with Tufting Cloth 29.5 x 29.5 Wooden Frame Rug Making Supplies for Tufting Gun Table Stand Frame Carpet Making
BESGEER$74.844.2★144 rev
Newest
by launch date
54 inch Rug Tufting Frame Kit Aluminum Metal Frame Primary Tufting Cloth Adjustable Rug Tufting Frame for for Machine Embroidery Sewing Tapestry Making and Tufting Beginners
Lilvduybz$119.940 rev
Cozytuft Aluminum Tabletop Tufting Frame with Anti-Puncture Strip 35.5 Adjustable Rug Tufting Frame Space-Saving Design for Punch Needle & Rug Making Easy Clamp Setup
Cozytuft$114.4314 rev
Cozytuft Aluminum Tufting Frame (67) with Anti-Puncture Strip Adjustable & Expandable Floor Stand from 45 to 67 for Large Rugs & Wall Hangings Stable Design Beginners Friendly
Cozytuft$160.657 rev
Rug Tufting Frame 31.5in X 31.5in Wooden with Rubber Strips for Protection Suitable for tufting Enthusiasts Desktop Frame
WDWTYZKA$81.5910 rev
Rug Tufting Frame 29.5in X 29.5in Wooden with Rubber Strips for Protection Suitable for tufting Enthusiasts Desktop Frame
WDWTYZKA$71.1110 rev
Trending
90-day click momentum54 inch Rug Tufting Frame Kit Aluminum Metal Frame Primary Tufting Cloth Adjustable Rug Tufting Frame for for Machine Embroidery Sewing Tapestry Making and Tufting Beginners
Lilvduybz$119.940.0★
Cozytuft Aluminum Tabletop Tufting Frame with Anti-Puncture Strip 35.5 Adjustable Rug Tufting Frame Space-Saving Design for Punch Needle & Rug Making Easy Clamp Setup
Cozytuft$114.434.8★
Cozytuft Aluminum Tufting Frame (67) with Anti-Puncture Strip Adjustable & Expandable Floor Stand from 45 to 67 for Large Rugs & Wall Hangings Stable Design Beginners Friendly
Cozytuft$160.654.0★
54 Rug Tufting Frame for Rug Making Primary Tufting Cloth Aluminum Metal Tufting Frame Adjustable Tufting Frame Fit for Machine Embroidery Sewing Craft Enthusiasts and Tapestry Makers
Tordale$97.581.0★
Kerty 39.5 Tufting Frame Wooden Tufting Frame for Rug Making A Safer Tufting Cloth Stand Using Plastic U-Shaped Channels Instead of Nails
Kerty$83.253.1★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -19.5% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“The frame is very sturdy”
“its relatively easy to install”
“Very sturdy”
“Perfect size”
“Good for one time use”
“4/5 Stars: Great build quality”
“better than wood one that come with kit”
“I appreciate the adjustable design”
“A pretty good value”
“easy to use”
What buyers complain about
“assembly is rough”
“Terrible In Box Instructions”
“Smaller Than Expected”
“Ok frame doesnt hold tight together after use”
“during manufacturing they definitely skipped the quality checks”
“making it hard to mount two out of four screws”
“Is a little flimsy”
“its still not stable enough to work comfortably”
“docking one star for the confusing product description”
“Durability=0/5”