tire chalk
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 6% kills the launch gate
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great468.25avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$11.35avg listing price — sweet spot $15–$100
Growth
Okay+9.6%90-day search growth — must beat 0% to launch
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Price range
Okay$5.12–$18.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad$46K$46K/yr · 38K searches
Competition
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 rising
Sellers
53
Top-5 brand share
87%
Open market
8%
- ZERINT30%
- Steelman25%
- Generic12%
- Markal11%
- AMERICAN MUTT TOOLS9%
- Counteract5%
- Open — no brand owns it (3 brands, 8%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
ZERINT Industrial Wax Marking Crayons - White (5-Pack) for Tires Metal Wood Glass & Plastic - 100mm Long-Lasting Crayons High Visibility & Scratch Resistant(HT-921W)
ZERINT$5.954.3★461 rev
Steelman White Tire Marking Crayons for Mechanics Marks Damage on Wet and Dry Tires Box of 12
Steelman$12.304.1★996 rev
White Tire Marking Crayons 10-Pack Industrial Wax Crayon Sticks (3.94 x 0.57 Inches) For Marking on Rubber Leather Fabric Wood Metal roofing felt and Concrete Wet & Dry Surface Compatible
Generic$12.104.0★46 rev
Mutt Tools White Tire Marker Crayon for Lumber Construction - Wood Crayon for Tires - Industrial Lumber Crayons Markers
AMERICAN MUTT TOOLS$13.314.1★89 rev
Markal 12-Pack White Paint Markers - Permanent Waterproof & UV Resistant for Metal Wood Tires - Home & Industrial Use Fade-Resistant Made in USA - Works on Oily Icy Wet Dry & Cold Surfaces
Markal$18.904.3★1,742 rev
Newest
by launch date
Incinkod White Tire Marker Waterproof Marking Crayons Industrial Wax Sticks for Rubber Tire Chalk Paint Pens for Auto Repair Leather Metal Wood - 1 Pc
Incinkod$5.121 rev
CTEAKOP 5 Pcs Tire Marker White Tire Marking Crayons Industrial Wax Crayon Sticks (3.94 x 0.57 Inches) for Marking on Rubber Leather
CTEAKOP$8.566 rev
Mutt Tools White Tire Marker Crayon for Lumber Construction - Wood Crayon for Tires - Industrial Lumber Crayons Markers
AMERICAN MUTT TOOLS$13.3189 rev
White Tire Marking Crayons 10-Pack Industrial Wax Crayon Sticks (3.94 x 0.57 Inches) For Marking on Rubber Leather Fabric Wood Metal roofing felt and Concrete Wet & Dry Surface Compatible
Generic$12.1046 rev
Counteract Mark-All Tire Crayon - White - 20 Pack - Long Lasting - Weather Resistant - Fade Resistant
Counteract$18.6884 rev
Trending
90-day click momentumIncinkod White Tire Marker Waterproof Marking Crayons Industrial Wax Sticks for Rubber Tire Chalk Paint Pens for Auto Repair Leather Metal Wood - 1 Pc
Incinkod$5.125.0★
Mutt Tools White Tire Marker Crayon for Lumber Construction - Wood Crayon for Tires - Industrial Lumber Crayons Markers
AMERICAN MUTT TOOLS$13.314.1★
CTEAKOP 5 Pcs Tire Marker White Tire Marking Crayons Industrial Wax Crayon Sticks (3.94 x 0.57 Inches) for Marking on Rubber Leather
CTEAKOP$8.563.6★
White Tire Marking Crayons 10-Pack Industrial Wax Crayon Sticks (3.94 x 0.57 Inches) For Marking on Rubber Leather Fabric Wood Metal roofing felt and Concrete Wet & Dry Surface Compatible
Generic$12.104.0★
Counteract Mark-All Tire Crayon - White - 20 Pack - Long Lasting - Weather Resistant - Fade Resistant
Counteract$18.684.3★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +9.6% search growth over the last 90 days.Peak months: Aug, Oct · busiest ÷ quietest = 2.2×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“Good markers”
“Works as advertised”
“These White Tire Marking Crayons work well for quick, easy marking and produce clear, durable lines on tires”
“Overall, good value for the price”
“dont break apart easily during normal use”
“The bright white color looks crisp”
“I appreciate that these crayons are thick & sturdy, & the quality is good”
“The appearance was great”
“Marks well on dark surfaces”
What buyers complain about
“Cheap an not great”
“Does not do what is in item description”
“because this stuff will not stick to it”
“nor hold up in the heat”
“they always worked good however this last batch is almost worthless”
“They are very hard”
“Poorly made”
“They do not last went through a crayon in 2 days”
“Material doesnt transfer to surface”
“While it is excellent for general marking and labeling, it is not ideal for precision measurement markers, and since the marker only comes in white, its use is best limited to darker surfaces where the contrast is clear”