thread holder
Worth a lookShows a sweet-spot price point ($19.63 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Great$19.63avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Great$5.45–$44.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 6% kills the launch gate
Market size
Good$532K$532K/yr · 809K searches
Review moat
Okay1,836.78avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-17.2%90-day search growth — must beat 0% to launch
Competition
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
28 falling
Sellers
42
Top-5 brand share
59%
Open market
36%
- New brothread25%
- Chemlliy10%
- Dritz9%
- Embroidex9%
- Simthread7%
- Epesl5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 49 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Chemlliy 46 Grids Sewing Organizer Double Sided Thread Box Storage Portable Clear Plastic Organizer Box for Embroidery and Sewing Threads Embroidery Floss Crafts Small Toys (Clear)
Chemlliy$22.444.8★777 rev
Embroidex Adjustable Single Thread Spool Holder Stand alone Embroidery Sewing or Quilting Thread Holder or Stand Ensures Smoother Feed = Heavy Plastic Base
Embroidex$9.854.7★5,152 rev
Dritz Wooden Thread Rack Holds 60 Spools Wall-Mount or Free-Standing with Pull-Out Legs Wood Organizer for Sewing Quilting & Hair Braiding
Dritz$15.144.5★1,359 rev
New brothread 2X60 Spools Wooden Thread Rack/Thread Holder Organizer with Hanging Hooks for Embroidery Quilting and Sewing threads
New brothread$24.904.8★8,130 rev
New brothread 3 Layers Stackable Clear Storage Box/Organizer for Holding 60 Spools Home Embroidery & Sewing Thread (Spool Size Requirement: Height2.2/5.6CM; Width1.69/4.3CM)
New brothread$22.274.5★3,522 rev
Newest
by launch date
11.22-18.31 Cone Thread Holder for Sewing Machine Adjustable Thread Stand with Heavy Metal Base for Large Cones Embroidery Serger or QuiltingMatte Black
Josmimic$9.7433 rev
Simthread Dual Spool Thread Holder for Sewing Machine & Embroidery Gray
Simthread$13.0039 rev
Thread Stand for Sewing All-Metal Spool Holder with Adjustable Arm Thread Holder for 500Y-5500Y Cones Embroidery Thread Holder & Sewing Thread Holder Stable Base
Axrivonte$7.7824 rev
Marscamd Puffer Sewing Organizer Bag Large Capacity with Multiple Pockets and Detachable Dividers Storage Box for Threads Needles Scissors Craft Supplies Pink (Bag ONLY NO Supplies)
Marscamd$30.09102 rev
3pcs Spool Pin Cap Set Spool Cap Cover Replacement Parts Thread Holder Accessories Compatible with Janome Singer Viking White Sewing Machines
BOXOB$6.74105 rev
Trending
90-day click momentum11.22-18.31 Cone Thread Holder for Sewing Machine Adjustable Thread Stand with Heavy Metal Base for Large Cones Embroidery Serger or QuiltingMatte Black
Josmimic$9.744.8★
Beyond Braid EZ Fishing Line Spooler Portable Table Mounted Reel Spooler for Spinning & Baitcasting Reels Adjustable to Fit Multiple Size Spools of Fishing Line
Beyond Braid$16.484.5★
Simthread Dual Spool Thread Holder for Sewing Machine & Embroidery Gray
Simthread$13.004.0★
New brothread 60 Spools Wooden Thread Rack/Thread Holder Organizer with Hanging Hooks for Embroidery Quilting and Sewing Threads
New brothread$18.464.8★
LTINVECK Knitting Bag Backpack Yarn Storage Organizer Travel Crochet Bag Large Capacity Tote Bag Yarn Holder Case for Carrying Projects Knitting Needles Crochet Hooks Pink
LTINVECK$30.694.8★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.2% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.6×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Amazing quality”
“As advertised”
“Easy to use”
“it's a very nice sturdy bag”
“Easy to assemble”
“Good for the money”
“Good storage,”
“It fits more than you think”
“Very functional”
“Love the organization”
What buyers complain about
“literally dont fit”
“Too flimsy”
“Very low quality for the cost”
“not the most durable”
“cheap materials”
“Kind of annoying to lock”
“difficult to use”
“difficult set up”
“not worth the price”
“not like photo”