taylor swift crafts
Skip itA small market ($21K/yr) — this niche doesn't clear our bar today.
Review moat
Great115.35avg incumbent reviews — the moat a new listing must climb
Brand share
Great56%top-5 brand share — no brand owns this niche
Returns
Good2.1%return rate — above 6% kills the launch gate
Avg price
Good$14.41avg listing price — sweet spot $15–$100
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Price range
Okay$6.95–$22.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-28.1%90-day search growth — must beat 0% to launch
Market size
Bad$21K$21K/yr · 30K searches
Competition
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
14 falling
Sellers
16
Top-5 brand share
56%
Open market
37%
- WPROICHD13%
- Saysurey12%
- LETISH11%
- Weadatty11%
- LIULIMI9%
- stnckic8%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WPROICHD Giant Coloring Poster/Tablecloth - Birthday Decorations - 30 x 72 Inches Jumbo Coloring Banner Kids Crafts Gifts Activities Decor Party Favors | Merch for Girls
WPROICHD$7.624.8★164 rev
Saysurey 20 Pairs DIY Heart Sunglasses Popular Singer Themed Party Favors Friendship Heart Shaped Sunglasses for Girls Women Fans Birthday Party Supplies
Saysurey$22.064.8★145 rev
Weadatty 9 PCS Diamond Painting Keychains Kit Music Pop singer Diamond Art Double Sided 5D Diamond Key Rings DIY Diamonds Pendants for Beginners Birthday Crafting Home Party Decor
Weadatty$15.174.3★50 rev
Taylor Merch 6-Piece Mini Diamond Painting Kit Fun Taylor Diamond Art DIY Craft Set for Beginners & Adults - Perfect for DIY Art Classes Cute Home Decor & Gifts Easy-to-Make Acrylic Gem Kits
LIULIMI$18.554.2★15 rev
stnckic 8 Pcs Diamond Art Coasters Kit for Adults Diamond Painting Coaster Set with Holder DIY Bead Art Craft Paint by Diamonds Art Coasters Singer Merch Gifts for Girls and Women
stnckic$11.874.5★96 rev
Newest
by launch date
Era Party Coloring Poster Giant Game Coloring Tablecloth Singer Birthday Decorations with Find the Difference Word Search Math Game Art Page Crafts Gifts Activities Decor Music Theme Party Favors
Afniimyapt$10.130 rev
CuddleJunk Singer Diamond Painting Bookmarks 4 PCS Tour Concert Outfit Inspired Diamond Art Bookmark Sparkles Bodysuit Leotard Touring Musical Gift for Fans
CuddleJunk$12.9814 rev
BOCACUE Taylor Diamond Art Coasters Kit for Adults 10 PCS Diamond Painting Coasters with Holder Cute Gem Painting Coasters for Desk DIY Diamond Art Crafts Taylor Merchandise Gifts for Women
BOCACUE$17.9613 rev
BOCACUE Taylor Diamond Art Bookmarks Set 4PCS Heart Corner Diamond Painting Bookmarks for Book Lovers Taylor Gifts for Girls DIY Gem Art & Crafts Diamond Art Taylor Merch for Women
BOCACUE$17.9111 rev
Taylor Merch 6-Piece Mini Diamond Painting Kit Fun Taylor Diamond Art DIY Craft Set for Beginners & Adults - Perfect for DIY Art Classes Cute Home Decor & Gifts Easy-to-Make Acrylic Gem Kits
LIULIMI$18.5515 rev
Trending
90-day click momentumEra Party Coloring Poster Giant Game Coloring Tablecloth Singer Birthday Decorations with Find the Difference Word Search Math Game Art Page Crafts Gifts Activities Decor Music Theme Party Favors
Afniimyapt$10.130.0★
BOCACUE Taylor Diamond Art Bookmarks Set 4PCS Heart Corner Diamond Painting Bookmarks for Book Lovers Taylor Gifts for Girls DIY Gem Art & Crafts Diamond Art Taylor Merch for Women
BOCACUE$17.914.7★
BOCACUE Taylor Diamond Art Coasters Kit for Adults 10 PCS Diamond Painting Coasters with Holder Cute Gem Painting Coasters for Desk DIY Diamond Art Crafts Taylor Merchandise Gifts for Women
BOCACUE$17.964.5★
CuddleJunk Singer Diamond Painting Bookmarks 4 PCS Tour Concert Outfit Inspired Diamond Art Bookmark Sparkles Bodysuit Leotard Touring Musical Gift for Fans
CuddleJunk$12.984.3★
LETISH Pop Star Diamond Painting Set - 5Pcs DIY Gifts for Teen Girls | 20% Extra Diamonds
LETISH$13.125.0★
Demand & seasonality
Weekly Amazon search volume, last 81 weeks — -28.1% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 4.1×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“hours of entertainment”
“Good gift”
“But, overall, decently made”
“Pretty easy to use”
“The colors are beautiful”
“Worth the money”
“The designs are cute”
“The adhesive is strong”
“add a really pretty sparkle once finished”
“Girls were so excited and the perfect size to keep them busy and interested”
What buyers complain about
“no color where it should be”
“Have had three that the adhesive wasnt on”
“Figurines don't fit in stand”
“it appears to be made of average quality materials”
“Heres the thing: they dont really smell good”
“They dont last long on a very active 4 year old”
“The quality isnt great - you get what you pay for”
“The bingo pieces are very flimsy”
“theyre thicker than paper”
“This does not match up with the picture at all”