taba squishy kit
Worth a lookShows low returns (0.7%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 6% kills the launch gate
Avg price
Great$21.74avg listing price — sweet spot $15–$100
Review moat
Great266.27avg incumbent reviews — the moat a new listing must climb
Price range
Great$13.15–$32.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great53%top-5 brand share — no brand owns this niche
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$639K$639K/yr · 1.1M searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-21.9%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
24 rising
Sellers
26
Top-5 brand share
53%
Open market
42%
- LET'S RESIN18%
- Dan&Darci14%
- ColoPlay10%
- MOELUM6%
- JOICEE6%
- Anergoo5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 30 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LETS RESIN Flex Rubber for Taba Squishy Kit All-in-one Beginner Kit for Squishy Maker with 16oz Silicone Gel Hamster/Capybara/Rabbit/Chick Silicone Molds Color Paste Flocking Powder Ideal Gifts
LET'S RESIN$30.084.5★954 rev
Taba Squishy Making Kit for Kids - Gifts for Girls - Kids Crafts - 6 7 8 9 10 11 12 Year Old Girl Birthday Gift - Squishies Craft Kits - Arts and Crafts for Kid for 8-12 - Toys for Girls
Dan&Darci$16.564.5★1,146 rev
ColoPlay Taba Squishy Kit - 18OZ Rubber with Guided Bubble Free and Faster Fully Cures - FuFu Squishy Kit with Mold Flocking Powder - Stress Relief Entertainment
ColoPlay$21.714.5★480 rev
MOELUM DIY Taba Squishy Kit with 6 Molds - 18OZ Bubble Free Liquid Silicone Fast 2-3H Cure with Easy Guide Ultimate Craft Gift for Beginners
MOELUM$21.904.4★93 rev
JOICEE Taba Squishy Kit DIY Squishy Making Kit 18OZ 1:1 AB Liquid Silicone with 6 Molds for Make Your Own Super Soft Squishies Maker Kits Birthday Holiday Gifts Party Favors
JOICEE$20.964.2★181 rev
Newest
by launch date
ZEROMX DIY Taba Squishy Kit - All-in-One Squishy Making Kit with Silicone Molds 18OZ Liquid Silicone 1:1 AB Resin Mix Bubble-Free & Fast Curing Flex Rubber Cute Craft Gifts for Creative Kids & Teens
ZEROMX$17.068 rev
Make Your Own Taba Squishy Kit - DIY Squishy Making Kit with 8 Reusable Molds Squishies Toys for Kids 8-12 for 8-12 Year Old Girls
ColoPlay$19.8226 rev
Taba Squishy Making Kit for Kids - Gifts for Girls - Kids Crafts - 6 7 8 9 10 11 12 Year Old Girl Birthday Gift - Squishies Craft Kits - Arts and Crafts for Kid for 8-12 - Toys for Girls
Dan&Darci$16.561,146 rev
DIY Soft Craft Making Kit with 18oz 1:1 Two-Part Gel & Animal Dessert Molds Slow Rising Squeeze Craft Set for Stress Relief All-in-One Craft Materials for Beginners Creative Gift for Graduation
Ipalet$24.0116 rev
Easter Taba Squishy Making Kit for Kids - Squishies Easter Crafts Activities - 6 7 8 9 10 11 12 Year Old Birthday Gift - Craft Kits for Girls Ages 8-12 - Kid Toys for Ages 5-7 - Cool Arts & Crafts
Dan&Darci$16.4095 rev
Trending
90-day click momentum
LETS RESIN All-in-One Kit for Taba Squishy 16oz Flex Rubber for Squishy Maker with Larger Cat Paw & Cheese Silicone Molds Color Paste Flocking Powder Ideal DIY Gift for Family Stress Relief
LET'S RESIN$18.864.5★
JANCHUN Taba Squishy Making Kit DIY Craft Kit for Beginners Make Your Own Soft Squishy Toys with 18oz Flex Rubber Cute Animal Molds Pigments Flocking Powder and Accessories
JANCHUN$17.354.0★
SZCECHRE Taba Squishy Kit 18OZ Rubber Kit with Guided No Odor and Faster Fully Cures FuFu Squishy Kit with Mold Flocking Powder Stress Relief Entertainment
SZCECHRE$17.084.3★
Make Your Own Taba Squishy Kit - DIY Squishy Making Kit with 8 Reusable Molds Squishies Toys for Kids 8-12 for 8-12 Year Old Girls
ColoPlay$19.824.5★
Taba Squishy Making Kit for Kids - Gifts for Girls - Kids Crafts - 6 7 8 9 10 11 12 Year Old Girl Birthday Gift - Squishies Craft Kits - Arts and Crafts for Kid for 8-12 - Toys for Girls
Dan&Darci$16.564.5★
Demand & seasonality
Weekly Amazon search volume, last 82 weeks — -21.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.7×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Fun for kids”
“Ease of use”
“Cute gift”
“Great quality and a perfect creative gift”
“Easy to follow instructions”
“WORTH THE MONEY”
“The texture is soft”
“The colors are cute”
“better than expected”
“lets them be creative”
What buyers complain about
“Does not work as it should”
“Makes a mess -all glue”
“So small”
“Poor instructions”
“Does not set up well”
“A little expensive”
“This can be a little messy”
“Price to high for the quality”
“False Advertisement”
“Its also nearly impossible to clean the mixing cup”