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66

stained glass kit

Worth a look

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 74Growth 22Conversion 19Competition 93Returns 96Price range 33Avg price 95Brand share 89Review moat 70Quality gap 77

Returns

Incredible0.8%

return rate — above 6% kills the launch gate

Avg price

Incredible$45.05

avg listing price — sweet spot $15–$100

Competition

Great22%

top-5 click share — an open shelf

Brand share

Great46%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$819K

$819K/yr · 1.2M searches

Review moat

Good699.97

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$4.68–$265.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-6.7%

90-day search growth — must beat 0% to launch

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Competition

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Brands

49 falling

Sellers

123

Top-5 brand share

46%

Open market

50%

  • MEETDUMPL17%
  • LemonRoad11%
  • Rainbow Art Glass9%
  • FIVEIZERO5%
  • Kryztlyn5%
  • Novacan4%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$16K4%$33K6%$49K8%$66K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 76 tracked products in this niche — three views at once, no toggling.

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.7% search growth over the last 90 days.
45K35KBlack Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Great kit with great quality tools”

Color11%

“Colors are beautiful”

Ease Of Use9%

“It comes in handy”

Value For Money8%

“Worth it”

Advertised Vs Actual Product6%

“As advertised”

Gifting Purpose5%

“Great gift”

Design-Overall5%

“The designs are beautiful”

Fun/Entertainment Experience4%

“Fun times”

Ease Of Cleaning3%

“Easy to rinse off after use”

Efficiency2%

“Very effective”

What buyers complain about

Quality-Overall13%

“Cheaply made”

Size-Overall9%

“Very small”

Instructions/User Manual/Troubleshooting9%

“No directions”

Value For Money6%

“Tad overpriced”

Durability6%

“It broke”

Ease Of Use4%

“Too hard to use”

Color3%

“Quality of the coloring surface is very low”

Material Quality3%

“Material was bent inside box”

Heating3%

“Poor heating”

Thickness2%

“they are a bit thick for the smaller sections on the mandala suncatchers”

Top return reasons

Size-Overall23%
Advertised Vs Actual Product12%
Defective Material/Parts9%
Functionality-Overall8%
Value For Money6%
Quality-Overall6%
Instructions/User Manual/Troubleshooting5%
Color5%
Material Quality4%
Paint Quality3%