stackable crayons
Worth a lookShows low returns (1.2%), but soft demand (-27.7% this quarter) keeps it on the watch list.
Returns
Great1.2%return rate — above 6% kills the launch gate
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Avg price
Good$14.30avg listing price — sweet spot $15–$100
Price range
Good$6.63–$30.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,355.18avg incumbent reviews — the moat a new listing must climb
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$57K$57K/yr · 99K searches
Growth
Bad-27.7%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
27 falling
Sellers
32
Top-5 brand share
52%
Open market
42%
- Leinuosen18%
- Marspark11%
- Hxezoc8%
- Dotbengc7%
- Zooyinfy7%
- Huji6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 39 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Marspark 20 Pcs Stackable Crayons Stacking Buildable Crayons Colorful Stackable Pencils Party Favors DIY Rainbow Pencil for School Office Birthday Party 12 Colors(Vivid Color Flat)
Marspark$11.494.6★552 rev
Leinuosen 24 Pieces Colorful Stacking Crayons Stackable Buildable Crayons for School Office Supplies 12 Colors
Leinuosen$14.714.6★1,003 rev
Hxezoc 20-Piece Stackable Buildable Crayons - Colorful Party Favors & DIY Rainbow Pencils for Kids School Office & Birthday Parties 12 Colors
Hxezoc$10.294.6★168 rev
Leinuosen 12 Pieces Colorful Stacking Crayons Stackable Buildable Crayons for School Office Supplies 12 Colors
Leinuosen$8.904.6★1,003 rev
30 Pcs Stackable Crayons Stacking Crayons Bulk for Kids Rainbow Party Favors Crayon Packs Colorful Buildable Crayon for Children Toddlers Drawing Birthday Gifts Art School Supplies 12 Colors (30)
Dotbengc$15.284.4★238 rev
Newest
by launch date
30 Set End of School Year Student Gifts Bulk 12 Colors Stacking Crayons Stackable Buildable Crayons DIY Rainbow Pencil Coloring Drawing Sketching Art Painting Craft Supplies for Classroom Office Schoo
Noxglory$12.830 rev
KatchOn 24 Pcs Multicolor Stackable Crayons | Bulk Stacking Crayons Colorful Stackable Pencils Party Favors DIY Pencil for Back to School Supplies Office Birthday Party Favors (Each Crayon 20 Nibs)
KatchOn$20.872 rev
MotiMind 24 Set Easter Crayons Party Favors Bunny Egg Stackable Crayons with Drawable Cards Easter Exchange Gift Basket Stuffer Party Gifts Prize Carnival Bulk
MotiMind$13.905 rev
TUGHJXY 30 Pack Mini Stacking Crayons Rainbow Stackable Crayons Party Favors for Artist Cute 7 Colors in One Art Supplies for Coloring Drawing Birthday Goodie Bags
TUGHJXY$12.703 rev
IEFFPIN 20 Pcs Stacking Crayons Rainbow Stackables Crayon Cute Mini Stacked Crayons for Drawing 7 Colors in One Coloring Art Drawing Craft Office Home Supplies
IEFFPIN$9.6219 rev
Trending
90-day click momentum
Moinchore 24 Sets End of Year Gift Includes Buildable Crayons with Gift Cards and Double Sided Adhesive Dots for Prizes Summer Birthday Party Supplies(12 Colors Rainbow)
Moinchore$13.564.7★
KatchOn 24 Pcs Multicolor Stackable Crayons | Bulk Stacking Crayons Colorful Stackable Pencils Party Favors DIY Pencil for Back to School Supplies Office Birthday Party Favors (Each Crayon 20 Nibs)
KatchOn$20.874.5★
30 Set End of School Year Student Gifts Bulk 12 Colors Stacking Crayons Stackable Buildable Crayons DIY Rainbow Pencil Coloring Drawing Sketching Art Painting Craft Supplies for Classroom Office Schoo
Noxglory$12.830.0★
BenLouis 24 Kindergarten Graduation Mini Coloring Books Kids with 24 Stacking Crayons Preschool Party Favors Activity Books Bulk for Kids Student Grad Party Goodie Bag Gift Stuffer Classroom Reward
BenLouis$20.884.8★
TUGHJXY 30 Pack Mini Stacking Crayons Rainbow Stackable Crayons Party Favors for Artist Cute 7 Colors in One Art Supplies for Coloring Drawing Birthday Goodie Bags
TUGHJXY$12.705.0★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.7% search growth over the last 90 days.Peak months: Feb, Dec · busiest ÷ quietest = 2.5×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“vibrant in color”
“I havent heard any complaints”
“they are durable”
“Easy to Use”
“Worth the price”
“It was a gift”
“Kids loved them”
“They are a good size”
“Better than expected”
“Creative”
What buyers complain about
“Muted colors”
“Bad quality”
“how easily they break”
“they are loose”
“Not a good value”
“Dont really work”
“They come apart to easily”
“Not as expected”
“I wish that had more of a normal consistency”
“They are thin”