spearmint essential oil
Skip itPrices mostly outside the sweet spot ($5.01–$15.72) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Conversion
Incredible12.8%search→purchase rate — share of searches ending in a sale
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$255K$255K/yr · 204K searches
Avg price
Okay$9.79avg listing price — sweet spot $15–$100
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,567.18avg incumbent reviews — the moat a new listing must climb
Growth
Bad-0.3%90-day search growth — must beat 0% to launch
Price range
Bad$5.01–$15.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
19
Top-5 brand share
72%
Open market
22%
- Handcraft Blends26%
- EVOKE OCCU17%
- HIQILI12%
- Majestic Pure8%
- Wuvezrub8%
- Cliganic7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 17 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Handcraft Blends Spearmint Essential Oil Huge 4 Fl Oz 100% Pure and Natural Premium Grade Essential Oil for Diffuser and Aromatherapy Skin Massage Candle and Soap Making Fragrance
Handcraft Blends$9.674.7★2,414 rev
EVOKE OCCU Spearmint Oil for Inhibit Facial Hair Growth Air Freshening Added to Creams & Lotions - 4 Fl Oz
EVOKE OCCU$9.804.6★187 rev
HIQILI Spearmint Essential Oil for Facial Hair Skin Care
HIQILI$15.614.4★2,411 rev
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Spearmint Essential Oil Spearmint Oil 4 Fl Oz
Majestic Pure$15.274.6★2,526 rev
100% Pure Spearmint Oil - 4 Fl Oz Spearmint Essential Oil for Hair Skin Diffuser Aromatherapy & DIY Soap Making Scent
KUKKA essential oils$11.724.3★239 rev
Newest
by launch date
Wuvezrub Spearmint Essential Oils 60ML Pure Spearmint Essential Oil for Aromatherapy Diffuser - 2 Fl Oz
Wuvezrub$8.5323 rev
Wuvezrub Spearmint Essential Oil 30ML - 100% Pure and Natural Oils for Aromatherapy Diffuser - 1 Fl Oz/Spearmint
Wuvezrub$5.8921 rev
Spearmint Essential Oils 10ML 100% Pure and Natural Essential Oil for Aromatherapy Diffuser - 0.33 Fl Oz/Spearmint
Wuvezrub$5.8843 rev
Wuvezrub Spearmint Essential Oil 30ML Pure Spearmint for Aromatherapy Diffuser - 1 Fl Oz
Wuvezrub$5.0151 rev
EVOKE OCCU Spearmint Oil for Inhibit Facial Hair Growth Air Freshening Added to Creams & Lotions - 4 Fl Oz
EVOKE OCCU$9.80187 rev
Trending
90-day click momentum
Spearmint Essential Oil 30ML/ 1.01FL.OZ MAYJAM Pure Spearmint Oil for Massage Diffuser Soap Making Long Lasting Scents
MAYJAM$5.704.4★
Cliganic Organic Spearmint Essential Oil 1oz - 100% Pure Natural Undiluted for Aromatherapy | Non-GMO
Cliganic$15.724.8★
Wuvezrub Spearmint Essential Oils 60ML Pure Spearmint Essential Oil for Aromatherapy Diffuser - 2 Fl Oz
Wuvezrub$8.534.1★
Wuvezrub Spearmint Essential Oil 30ML Pure Spearmint for Aromatherapy Diffuser - 1 Fl Oz
Wuvezrub$5.014.4★
Majestic Pure Essential Oil with Glass Dropper - 100% Pure and Natural - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Spearmint Essential Oil Spearmint Oil 4 Fl Oz
Majestic Pure$15.274.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -0.3% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 1.8×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome smelling”
“Very nice quality and scent oil”
“Best price”
“Works like a charm”
“Very easy to use”
“Works well, no issues”
“has so many uses”
“I use a few drops in a spray bottle and spray my plants on my porch to keep the bugs off them, works good”
“Great size”
“Strong -this should be Long lasting”
What buyers complain about
“Scent is weak”
“This is a little pricey”
“Its very weak”
“Its very diluted with some other carrier oil”
“Cheap product”
“The bottle is BIG”
“which seems very suspicious”
“Cant use it”
“Did not work”
“Stopper is defective”