skin tone acrylic paint
Skip itA small market ($54K/yr) — this niche doesn't clear our bar today.
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Brand share
Good74%top-5 brand share — brands hold most of the demand
Price range
Okay$0.60–$28.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$10.91avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Review moat
Bad9,393.26avg incumbent reviews — the moat a new listing must climb
Growth
Bad-8.2%90-day search growth — must beat 0% to launch
Market size
Bad$54K$54K/yr · 72K searches
Competition
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
99
Top-5 brand share
74%
Open market
19%
- Delta Creative23%
- PHOENIX15%
- Apple Barrel15%
- FolkArt14%
- GOTIDEAL7%
- ARTISTRO6%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PHOENIX Skin Tone Acrylic Paint - 6 Neutral Colors x 2 Fl Oz / 59ml Flesh Colored Model Paint Set Plastic Miniature Figures Paints for Adults Brown Acrylic Paints for Canvas Painting
PHOENIX$16.504.6★117 rev
Delta Creative Ceramcoat Acrylic Paint in Assorted Colors (2 oz) 2019 Fleshtone
Delta Creative$4.484.7★6,800 rev
Delta Creative Ceramcoat Acrylic Paint in Assorted Colors (2 oz) 2126 Medium Flesh
Delta Creative$2.764.7★6,800 rev
GOTIDEAL Acrylic Paint Champagne Flesh Tubes(120ml 4.1 oz) Non Toxic Non Fading Rich Pigments for Painters Adults & Kids Ideal for Canvas Wood Clay Fabric Ceramic Craft Supplies (Champagne)
GOTIDEAL$7.794.7★8,795 rev
Dark Flesh Tone Acrylic Paint Set
Apple Barrel$13.974.6★1,179 rev
Newest
by launch date
Nicpro 10 Colors Face & Skin Tones Model Paint Set 20ml Ready to Use Modeling Acrylic Paints Brush & Airbrush Miniature Paint Set for Beginners & Artists on Models Figures Busts with 1 Thinner
Nicpro$19.99127 rev
ARTISTRO 12 Skin Tone Paint Pens for Glass Marking Rock Painting Ceramic Wood Fabric Scrapbooking DIY Craft Making Coloring - Acrylic Paint Markers Extra-Fine Tip 0.7mm
ARTISTRO$12.9631,757 rev
ARTISTRO 24 Skin Tones Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies
ARTISTRO$16.467,479 rev
PHOENIX Skin Tone Acrylic Paint - 6 Neutral Colors x 2 Fl Oz / 59ml Flesh Colored Model Paint Set Plastic Miniature Figures Paints for Adults Brown Acrylic Paints for Canvas Painting
PHOENIX$16.50117 rev
Colorations Colors Like Me Washable Tempera Paint 8 oz. Each Bottle - Set of 8 Colors - Non-Toxic Classroom Essentials Arts and Crafts Supplies for Kids and Adults
Colorations$28.53105 rev
Trending
90-day click momentum
Apple Barrel Acrylic Paint in Assorted Colors (2 oz) 20505 Antique White
Apple Barrel$0.624.7★
Nicpro 10 Colors Face & Skin Tones Model Paint Set 20ml Ready to Use Modeling Acrylic Paints Brush & Airbrush Miniature Paint Set for Beginners & Artists on Models Figures Busts with 1 Thinner
Nicpro$19.994.5★
FolkArt Multi-Surface Paint in Assorted Colors (2 oz) 2906 Coffee Latte
FolkArt$1.704.7★
ARTISTRO 24 Skin Tones Acrylic Paint Markers - Paint Pens for Drawing - For Fabric Rock Glass Wood Molds - Arts & Crafts Gift for Adults Teens Kids Classroom Must Haves & School Supplies
ARTISTRO$16.464.5★
Vallejo - Tanned Skin Color Set | Game Color | Contains 4 Bottles x 18 ml (0.60 fl.oz.)
Vallejo$17.194.9★
Demand
Weekly Amazon search volume, last 37 weeks — -8.2% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Colors are accurate”
“Excellent quality”
“Great Paint”
“Great Deal”
“As advertised”
“Easy to use”
“it works great”
“was very creamy”
“Awesome product item arrived just as described works very well for my hobby needs it thins very well for my air brush I like really like this product a little goes a long way also the price cost is a good value for this product”
“Great paint”
What buyers complain about
“not enough darker colors”
“The paint is too thin”
“Not as described”
“Some of the markers are dry”
“leaked around the inside of sealed cap”
“The colors can end up showing dull depending on the color layering”
“Seemed thin”
“hard to use”
“Not worth the money”
“No idea how durable it will be”