sketch book 8.5 x 11
Skip itSoft demand (-50.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 6% kills the launch gate
Conversion
Great8.3%search→purchase rate — share of searches ending in a sale
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$6.44–$27.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.26avg listing price — sweet spot $15–$100
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Market size
Okay$167K$167K/yr · 163K searches
Review moat
Bad4,689.22avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-50.3%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
18 falling
Sellers
77
Top-5 brand share
61%
Open market
32%
- KEVIN&SASA CRAFTS18%
- SuFly12%
- Prudiut12%
- Fuxi10%
- Soucolor9%
- KINGART7%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
8.5x11inches Hardbound Sketch Book Spiral Bound Sketch Pad 80-Sheets 90gsm Inner Paper Acid Free Drawing Art Paper Prefect Works with Kids and Adults
KEVIN&SASA CRAFTS$8.824.8★1,596 rev
Sketch Book 8.5 x 11 Sketch Pad Pack of 1 (68lb/100gsm) 100 Sheets Spiral Sketchbook Acid Free Drawing Paper Sketch Pads for Drawing for Adults Art Paper for Drawing and Painting for Kids.
SuFly$11.284.8★4,343 rev
Sketch Book 8.511 inch Spiral Bound Sketch Pad 50 Sheets (68lb/100gsm) Acid-Free Sketchbook for Drawing Painting Sketching Art Paper Drawing Supplies for Teens Adults Artists Graduation Gifts
Prudiut$6.814.8★816 rev
Fuxi Sketchbook 8.5x11 100 Sheets Hard Cover Sketch Book 8.5 x 11 68 lb/100gsm Drawing Pad Paper Spiral Sketch Pad 8.5 x 11 Blank Sketchbook for Art Class Artist Supplies for Adults
Fuxi$10.984.8★16,539 rev
KINGART Hardcover Sketchbook Journal 8.5 x 11 Inch 1-Pack 80 Sheets (160 Pages) 70 lb (110 GSM) Acid-Free Heavyweight Black Bound Notebook
KINGART$10.884.7★129 rev
Newest
by launch date
KAKKUE 8.5 x 11 200 GSM Premium Mixed Media Sketchbook 80 Sheets (160 Pages) Hardcover Spiral Bound Drawing Pad Acid-Free Thick Artist Paper for Watercolor Illustration & Professional Sketching
KAKKUE$13.4414 rev
Soucolor Sketchbook 8.5x11 100 Sheets Thick Acid-Free Drawing Paper
Soucolor$9.969,621 rev
4 Pack Sketch Book 8.5 x 11Inch Sketchbook 68lb/100gsm Spiral Bound Sketch Pad Acid Free Art Supplies Drawing Painting Sketching Paper for Woman Artists (30 Sheets Each)
Prudiut$15.94122 rev
Sketch Book 8.511 inch Spiral Bound Sketch Pad 50 Sheets (68lb/100gsm) Acid-Free Sketchbook for Drawing Painting Sketching Art Paper Drawing Supplies for Teens Adults Artists Graduation Gifts
Prudiut$6.81816 rev
Sketch Book 8.5 x 11 100 Sheets Hardcover Sketchbook 68 lb /100 GSM Drawing Paper for Kids Top Spiral Sketch Pad for Kids Classroom Must Haves Art Supplies for Adults.
Cewei$11.011,370 rev
Trending
90-day click momentumKAKKUE 8.5 x 11 200 GSM Premium Mixed Media Sketchbook 80 Sheets (160 Pages) Hardcover Spiral Bound Drawing Pad Acid-Free Thick Artist Paper for Watercolor Illustration & Professional Sketching
KAKKUE$13.444.1★
zmybcpack 12 Pack 8.5x11 inch Large Blank Notebook Journals Bulk 60 Pages Sketchbook Composition Notebook Journals Subject Notebooks Planner for College Students Office
zmybcpack$27.674.8★
Soucolor Sketchbook 8.5x11 100 Sheets Thick Acid-Free Drawing Paper
Soucolor$9.964.8★
KINGART Hardcover Sketchbook Journal 8.5 x 11 Inch 1-Pack 80 Sheets (160 Pages) 70 lb (110 GSM) Acid-Free Heavyweight Black Bound Notebook
KINGART$10.884.7★
Sketchbook - Hardcover Sketch Pad 8.5 x 11 Durable Sketch Book for Professional Adults Artists and Amateurs 68 lb/110 GSM 58 Sheets Use with Pens Pencils Sketching Stick
URSUNSHINE$10.734.7★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -50.3% search growth over the last 90 days.Peak months: Aug, Sep · busiest ÷ quietest = 19.9×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Great for drawing”
“Well made and clean”
“Nice size”
“As Advertised”
“Worth the money”
“Its a good gift”
“its very sturdy”
“Very easy to use”
“super durable”
“a thick cover that feels durable”
What buyers complain about
“breaks a lot”
“The paper feels thick- like card stock”
“Very poor quality”
“fake advertisement”
“came too big for me”
“has a slightly yellowish color”
“I would like a slightly smaller tooth to the paper since I work in graphite pencil”
“Damaged and bleeding oil and paint eVerywhere”
“I wouldn't buy it again even for a low price”
“It was not a like new product”