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silver clay

Worth a look57/100

silver clay shows low returns (1.2%), but a small market ($441K/yr) keeps it on the watch list.

Market/yr

$441K

Growth (1y)

+299.3%

Products

25

Brands

10

was 8 a year ago

Sellers

64

Price range

$6.25–$246.76

Returns

1.2%

Rating

4.2★

57/100

Worth a look

Scored 57/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
22
×0.30
Growth
85
×0.30
Competition
44
×0.20
Quality gap
74
×0.10
Returns
91
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +299.3% year over year.
21K11KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 2.2×

Competition

39%Art Clay
  • Art Clay39%
  • OSK16%
  • Nitto15%
  • BOHS9%
  • Cool Tools5%
  • Art Clay Silver5%
  • Other (4 brands)9%

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them. 10 brands and 64 sellers compete here.

Brands

10 rising

was 8 a year ago

Sellers

64

Top 5 brand share

86%

#ProductBrandPriceRatingReviewsClick shareTrend
1Art Clay$67.364.5★80518%falling
3Art Clay$137.354.7★60112%falling
7Art Clay$37.834.3★964%falling
8Cool Tools$23.064.2★263%flat
12Art Clay$151.954.5★542%flat
14Art Clay$33.744.3★282%falling

Product shelf

All 25 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use22%

“easy to use”

Quality-Overall13%

“Good Quality”

Color11%

“Nice color,”

Fun/Entertainment Experience9%

“Its a fun mess around product”

Material Quality9%

“Fantastic clay”

Quick Drying5%

“Works great, it arrived packed well, so it doesn't dry out, which is very appreciated”

Strength2%

“not brittle”

Advertised Vs Actual Product2%

“It's what is described”

Value For Money2%

“this clay was $9.97 which I thought was decent price for this clay”

Moist/Dry2%

“takes a week to dry; remains pliable, not brittle”

What buyers complain about

Value For Money15%

“Also not a good value for the price”

Ease Of Use9%

“like clay it can be harder to mold”

Hard Feel6%

“Hard clay is difficult to mold”

Color6%

“The silver color is more like an opaque or antique nickel”

Moist/Dry6%

“The clay was dry and brittle, out of the package”

Functionality-Overall4%

“This didn't work for my intended use”

Material Quality3%

“however it is more like a foam than a clay”

Assembly/Installation3%

“it takes forever to set”

Quality-Overall3%

“Low quality”

Texture/Consistency-Overall3%

“quickly bubbled losing all surface texture”

Top return reasons

  • Moist/Dry21%
  • Value For Money11%
  • Material Quality10%
  • Size-Overall8%
  • Advertised Vs Actual Product8%
  • Defective Material/Parts7%
  • Functionality-Overall6%
  • Adhesion/Stickiness4%
  • Hard Feel4%
  • Color4%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.74 median price · 2.2% median returns across 13,649 tracked niches.