shape stencils
Worth a lookShows low returns (1.0%), but a small market ($62K/yr) keeps it on the watch list.
Returns
Incredible1.0%return rate — above 6% kills the launch gate
Brand share
Great43%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Review moat
Good943.08avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.51–$29.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.72avg listing price — sweet spot $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-12.3%90-day search growth — must beat 0% to launch
Market size
Bad$62K$62K/yr · 161K searches
Competition
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
44 falling
Sellers
82
Top-5 brand share
43%
Open market
52%
- Tamaki10%
- Tenare9%
- BetyBedy9%
- Angrox9%
- IPXEAD6%
- Nicpro5%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 52 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
12 Pieces Geometric Stencils Template Set for Kids Children Simple Drawing Stencils Colorful Art Painting Template for Toddlers Preschooler Learning Tool (Cute Colors 4.9 x 5.1 Inch)
Tenare$6.844.4★674 rev
11PCS Geometric Drawings Templates Drafting Stencils Measuring Tools BetyBedy Plastic Clear Green Ruler Shapes with a Zipper Bags for Architecture Office Studying Designing and Building
BetyBedy$12.054.7★1,457 rev
Angrox Geometric Drawings Templates Measuring Geometry Rulers 15 Pcs with 1 Pack File Bag for Design School Studying Office Building
Angrox$15.734.6★1,020 rev
Tamaki Circle Template Measuring Geometry Ruler Geometric Drawings Stencils Rulers Scale Drafting Digital Drawing Set for Office and School Building Formwork Drawings Templates 2 Pack
Tamaki$5.974.7★703 rev
15PCS Geometric Drawings Templates Measuring Geometry Rulers Drafting Stencils Measuring Tools
IPXEAD$12.604.7★130 rev
Newest
by launch date
4 Pcs Drawing Template Drafting Stencil Ruler Circle and Oval Templates Plastic Drawing Measuring Rulers Geometric Drawings Stencils for Office and School Building Formwork Drafting Tool (Green)
TKYPZY$5.978 rev
JJUNW 12 Pcs Drawing Stencil Geometric Stencils Art Painting Template Circle Square Heart Star Template Set Simple Drawing Stencils for Classroom Painting DIY Craft
JJUNW$5.722 rev
HJZHII 16 PCS Geometric Stencils Template Colorful Shape Tracing Stencils Reusable Crafts Drawing Stencils for Simple Drawing Art Painting DIY Crafts
HJZHII$6.152 rev
12 Pcs Mini Drawing Stencil Geometric Stencils Circle Square Heart Star Template Set for Painting Basic Shape Tracing Simple Drawing Stencils for Classroom Painting DIY Craft (3x3 Inches)
SynHHergyx$5.8344 rev
16PCS Geometric Stencils for Painting Reusable Abstract Layering Stencils for Crafts Perfect for Wood Walls Furniture Card Making Cake Decorating Rock Painting
SHLYBRZLJ$10.095 rev
Trending
90-day click momentumJJUNW 12 Pcs Drawing Stencil Geometric Stencils Art Painting Template Circle Square Heart Star Template Set Simple Drawing Stencils for Classroom Painting DIY Craft
JJUNW$5.725.0★
12 Pcs Mini Drawing Stencil Geometric Stencils Circle Square Heart Star Template Set for Painting Basic Shape Tracing Simple Drawing Stencils for Classroom Painting DIY Craft (3x3 Inches)
SynHHergyx$5.834.8★
16PCS Geometric Stencils for Painting Reusable Abstract Layering Stencils for Crafts Perfect for Wood Walls Furniture Card Making Cake Decorating Rock Painting
SHLYBRZLJ$10.095.0★
4 Pcs Drawing Template Drafting Stencil Ruler Circle and Oval Templates Plastic Drawing Measuring Rulers Geometric Drawings Stencils for Office and School Building Formwork Drafting Tool (Green)
TKYPZY$5.975.0★
HJZHII 16 PCS Geometric Stencils Template Colorful Shape Tracing Stencils Reusable Crafts Drawing Stencils for Simple Drawing Art Painting DIY Crafts
HJZHII$6.155.0★
Demand
Weekly Amazon search volume, last 31 weeks — -12.3% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Exactly as pictured”
“Great value for the money”
“Love the designs”
“So handy”
“Good size”
“Good sturdy plastic/nice little template”
“Perfect for drawing”
“Good variety of circle shapes”
“The box its stored in is nice thick quality”
What buyers complain about
“Very small”
“Low quality”
“Too thick”
“Kind of flimsy”
“I know its also typical of cheap plastic”
“I don't know the accuracy of any of the proposed measurements in the tools”
“they bend easily”
“I broke several graphite leads because it constantly shifts on the paper”
“break easily”
“Thin”