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scissors

Launch it69/100

scissors clears our launch bar: a $10.2M/yr market growing +117.9% with returns at 0.4%.

Market/yr

$10.2M

Growth (1y)

+117.9%

Products

26

Brands

16

was 18 a year ago

Sellers

88

Price range

$4.41–$19.56

Returns

0.4%

Rating

4.7★

69/100

Launch it

Scored 69/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
85
×0.30
Growth
67
×0.30
Competition
61
×0.20
Quality gap
20
×0.10
Returns
97
×0.10

Demand

Weekly Amazon search volume, last 104 weeks — +117.9% year over year.
245K122KPrime Day '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26Jul '24Nov '24Mar '25Jul '25Nov '25Mar '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Jul, Aug · busiest ÷ quietest = 1.8×

Competition

31%iBayam
  • iBayam31%
  • Amazon Basics17%
  • Fiskars11%
  • Westcott9%
  • KitchenAid5%
  • Scotch5%
  • Other (10 brands)22%

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them. 16 brands and 88 sellers compete here.

Brands

16 falling

was 18 a year ago

Sellers

88

Top 5 brand share

73%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 26 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Sharpness20%

“They stay sharp”

Quality-Overall16%

“Great price for quality”

Value For Money14%

“Great Deal”

Cutting/Trimming10%

“Cuts like butter”

Strength5%

“Sharp sturdy construction”

Advertised Vs Actual Product4%

“As described”

Ease Of Use3%

“Easy to handle”

Durability3%

“durable handles”

Size-Overall3%

“Like the size”

Comfort-Overall3%

“comfortable to grip”

What buyers complain about

Sharpness16%

“Dull blades”

Quality-Overall14%

“BAD QUALITY”

Durability8%

“Broke easily”

Size-Overall6%

“some too loose”

Rusts/Corrodes5%

“Rusted”

Strength4%

“Cheap and fragile”

Value For Money4%

“which tend to be fairly expensive usually”

Ease Of Use4%

“difficult to squeeze”

Cutting/Trimming4%

“They dont really cut well”

Functionality-Overall2%

“doesn't serve a purpose”

Top return reasons

  • Size-Overall41%
  • Sharpness9%
  • Value For Money8%
  • Advertised Vs Actual Product7%
  • Quality-Overall5%
  • Weight Heavy3%
  • Cutting/Trimming3%
  • Functionality-Overall3%
  • Product Condition2%
  • Ease Of Use2%

Data scraped July 8, 2026 · Marketplace baseline: 4.4★ avg rating · $22.65 median price · 2.2% median returns across 14,117 tracked niches.