red chenille yarn
Skip itSoft demand (-35.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Good$14.65avg listing price — sweet spot $15–$100
Price range
Good$4.93–$29.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay1,959.67avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.0%return rate — above 6% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$44K$44K/yr · 62K searches
Growth
Bad-35.2%90-day search growth — must beat 0% to launch
Competition
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
29
Top-5 brand share
93%
Open market
4%
- Bernat63%
- Blperly15%
- Mooaske5%
- Generic5%
- Lpalats4%
- DAERBOF3%
- Open — no brand owns it (3 brands, 4%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 27 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bernat Blanket Cranberry Yarn - 3 Pack of 150g/5.3oz - Polyester - 6 Super Bulky - 108 Yards - Knitting/Crochet
Bernat$21.324.7★4,703 rev
BERNAT BLANKET BRIGHTS YARN 300G 10.5 OZ RACE CAR RED
Bernat$19.644.8★5,242 rev
6 Super Bulky Velvet Chenille Yarn for Crocheting - 1 Skein of 200g/7 oz - Ultra Soft Heavy Weight Chunky Knitting Yarn for Baby Blankets Amigurumi Home Decorjujube red1 Skein
Blperly$9.174.4★253 rev
Bernat Blanket Crimson Yarn - 2 count (Pack of 1) 300g/10.5oz - Polyester - 6 Super Bulky - 220 Yards - Knitting/Crochet
Bernat$20.304.8★6,125 rev
Bernat Blanket Super Bulky Yarn 5.3oz Guage 6 Super Bulky Cranberry
Bernat$11.724.7★2,299 rev
Newest
by launch date
Fluffy Chenille Yarn for Crocheting Chunky Velvet Yarn for Crochet Amigurumi Used for Making Baby Yarns Blanket Clothes Pattern Knitting Creations (1-Red)
Generic$4.9351 rev
Velvet Chenille Chunky Yarn Handcrafts Weaving Soft Chenille Yarn for Crocheting Clearance Used for Making Baby Yarn Blanket Clothes Knitting Creations (1 - Red)
Generic$4.97418 rev
2 * 100g/3.5oz Fluffy Chenille Yarn for Crocheting Chunky Velvet Yarn for Crochet Amigurumi Used for Making Baby Yarns Blanket Clothes Pattern Knitting Creations (Red)
Generic$7.94142 rev
Knyteruna #6 Super Bulky Blanket Yarn for Crocheting - 4 Skeins(Each 10.5oz/300g 220yds/201m) Chunky Chenille Thick Plush Big Soft Yarn for Crocheting Knitting Blankets Cherry Red
Knyteruna$27.49675 rev
6 Super Bulky Velvet Chenille Yarn for Crocheting - 1 Skein of 200g/7 oz - Ultra Soft Heavy Weight Chunky Knitting Yarn for Baby Blankets Amigurumi Home Decorjujube red1 Skein
Blperly$9.17253 rev
Trending
90-day click momentumFluffy Chenille Yarn for Crocheting Chunky Velvet Yarn for Crochet Amigurumi Used for Making Baby Yarns Blanket Clothes Pattern Knitting Creations (1-Red)
Generic$4.934.7★
Velvet Chenille Chunky Yarn Handcrafts Weaving Soft Chenille Yarn for Crocheting Clearance Used for Making Baby Yarn Blanket Clothes Knitting Creations (1 - Red)
Generic$4.974.3★
Bernat Blanket Brights Race Car Red Yarn - 2 Pack of 300g/10.5oz - Polyester - 6 Super Bulky - 220 Yards - Knitting/Crochet
Bernat$29.814.8★
Bernat Baby Blanket RED Ribbon Yarn - 1 Pack
Bernat$13.294.8★
Chunky Chenille Yarn for Crocheting - 1 Pack of 100g/3.5oz - #6 Super Bulky - Polyester - Baby Blanket Yarn for Crochet Amigurumi Blankets (1 Jujube Red)
Lpalats$6.744.1★
Demand
Weekly Amazon search volume, last 31 weeks — -35.2% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Colors were accurate”
“Super soft and easy to work with”
“The yarn is very nice”
“Nice quality”
“As advertised”
“Nice thick yarn for crocheting”
“easy to use”
“Really nice quality, chunky yarn”
“This yarn is a great price”
“Hopefully the wash helps with that as well”
What buyers complain about
“Not true Red”
“quality inconsistent”
“Skeins are not the same size”
“This yarn is terrible”
“Waste of money and cheap”
“Not really a chunky yarn”
“People had red dye running down theur faces”
“Its not the size represented in the picture”
“Red Color bleeds”
“you cant use it”