rainbow squeeze art kit
Worth a lookShows beatable incumbent ratings (3.6★), but a small market ($5K/yr) keeps it on the watch list.
Quality gap
Incredible3.6★avg incumbent rating — lower means beatable quality
Review moat
Incredible55.42avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 6% kills the launch gate
Growth
Great+94.5%90-day search growth — must beat 0% to launch
Avg price
Great$15.45avg listing price — sweet spot $15–$100
Price range
Great$13.10–$20.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Competition
Bad79%top-5 click share — a locked-up shelf
Market size
Bad$5K$5K/yr · 19K searches
Competition
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.Brands
8 rising
Sellers
12
Top-5 brand share
89%
Open market
6%
- PURPLE LADYBUG53%
- GAKICO14%
- LEERYOUQU8%
- Generic7%
- ploreatu6%
- AIIONP5%
- Open — no brand owns it (2 brands, 6%)
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Squeegee Art Kit for Kids - Animals Theme with Kids Painting Kit & Sticker Art - Paint Your Own Arts and Crafts for Kids - Birthday Gifts for Boys & Girls 5 6 7 8 9 - Mess Free Paint Craft Kits
PURPLE LADYBUG$14.163.7★109 rev
GAKICO Rainbow Scratch Art for Kids: Creative Squeegee Painting Kits Rainbow Scratch Paper Art Set Squeeze Magic Reveal Craft Kits DIY Postcards Party Favors Novelty Gifts for Girls Boys
GAKICO$13.244.3★33 rev
Squeegee Rainbow Squeeze Art Kit for Kids - Princess & Unicorn Painting Kit with Kids Stickers & Mess Free Paints - Girls Birthday Gifts Age 6-7 8 10 Arts and Crafts for Girls - Gift for Girls
PURPLE LADYBUG$13.103.7★109 rev
LEERYOUQU Squeegee Art Craft Kit Creative Painting Kit for Kids Rainbow Scratch Paper Art Set Notebooks Magic Dot Scratch Painting Party DIY Gifts for Girls and Boys
LEERYOUQU$14.524.0★78 rev
Rainbow Squeeze Art Kit Creative Squeegee Painting Kit Magic Rainbow Scratch Paper Art Set Squeeze Magic Reveal Craft Kits DIY Postcards Scratch Art Party Favors Novelty Birthday Gifts (2 Pack)
ploreatu$18.911.8★5 rev
Newest
by launch dateRainbow Squeeze Art Kit Creative Squeegee Painting Kit Magic Rainbow Scratch Paper Art Set Squeeze Magic Reveal Craft Kits DIY Postcards Scratch Art Party Favors Novelty Birthday Gifts (2 Pack)
ploreatu$18.915 rev
Upgrade Magic Rainbow Scratch Paper Art Set Creative Squeegee Painting Kit Rainbow Squeeze Art Kit DIY Postcards Scratch Art Gifts for Party Birthday Festival (Set B)
Generic$15.0817 rev
Upgrade Magic Rainbow Scratch Paper Art Set Creative Squeegee Painting Kit Rainbow Squeeze Art Kit DIY Postcards Scratch Art Gifts for Party Birthday Festival (Set A)
Generic$14.9517 rev
Rainbow Squeeze Art Kit 2026 Upgrade Magic Scratch Paper Art Set Creative Squeegee Painting Kit DIY Postcards Scratch Art Party Favors Novelty Birthday Gifts (Set B)
AIIONP$15.972 rev
2 Pack Rainbow Squeeze Art Kit 2026 Upgrade Magic Scratch Paper Art Set Creative Squeegee Painting Kit DIY Postcards Scratch Art Party Favors Novelty Birthday Gifts (A+B)
AIIONP$20.772 rev
Trending
90-day click momentum2 Pack Rainbow Squeeze Art Kit 2026 Upgrade Magic Scratch Paper Art Set Creative Squeegee Painting Kit DIY Postcards Scratch Art Party Favors Novelty Birthday Gifts (A+B)
AIIONP$20.775.0★
Upgrade Magic Rainbow Scratch Paper Art Set Creative Squeegee Painting Kit Rainbow Squeeze Art Kit DIY Postcards Scratch Art Gifts for Party Birthday Festival (Set A)
Generic$14.951.8★
Rainbow Squeeze Art Kit 2026 Upgrade Magic Scratch Paper Art Set Creative Squeegee Painting Kit DIY Postcards Scratch Art Party Favors Novelty Birthday Gifts (Set B)
AIIONP$15.975.0★
Upgrade Magic Rainbow Scratch Paper Art Set Creative Squeegee Painting Kit Rainbow Squeeze Art Kit DIY Postcards Scratch Art Gifts for Party Birthday Festival (Set B)
Generic$15.081.8★
Rainbow Squeeze Art Kit Creative Squeegee Painting Kit Magic Rainbow Scratch Paper Art Set Squeeze Magic Reveal Craft Kits DIY Postcards Scratch Art Party Favors Novelty Birthday Gifts (2 Pack)
ploreatu$18.911.8★
Demand
Weekly Amazon search volume, last 10 weeks — +94.5% search growth over the last 90 days.Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“fun for kids to do”
“Easy to use”
“Great value”
“The colors are nice”
“clean up was easy”
“Great quality”
“First off, the art is really cute”
“Easy to follow directions my 10”
“The completed artwork can be displayed, shared, or even used as personalized cards and gifts, which adds additional value to the experience”
“Honestly, it was an amazing buy, a creative, stress-free activity that keeps them entertained while letting their imaginations run wild”
What buyers complain about
“the paint stained the table”
“Not as advertised”
“doesn't really work as shown”
“kinda expensive for what it is”
“Not easy to use”
“Made a mess”
“there were no instructions included”
“it made a weird ugly brownish color”
“he wasnt strong enough to squeeze them”
“Poor quality control”