rainbow loom charms
Skip it41/100a small market ($46K/yr) — rainbow loom charms doesn't clear our bar today.
Market/yr
$46K
Growth (1y)
+158.7%
Products
14
Brands
9
was 10 a year ago
Sellers
17
Price range
$5.03–$27.34
Returns
1.1%
Rating
4.6★
Skip it
Scored 41/100 across market size, growth, competition, quality gap, and returns.
Demand
Weekly Amazon search volume, last 104 weeks — +158.7% year over year.Seasonality
Monthly demand index across the year — 1.00 is average.Peak months: Jul · busiest ÷ quietest = 2.2×
Competition
- NYKKOLA31%
- Rainbow Loom30%
- Fancharms10%
- Hungdao8%
- OrangeTag7%
- Nogeqi4%
- Other (3 brands)9%
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them. 9 brands and 17 sellers compete here.
Brands
9 falling
was 10 a year ago
Sellers
17
Top 5 brand share
87%
Product shelf
All 14 tracked products in this niche.
NYKKOLA Rubber Loom Band Charm Silicone Bracelet Charms Loom Rubber Bands Charms Bracelet Pendant 105pcs
NYKKOLA
$9.524.5★517 reviews
Rainbow Loom: Cute-Tique Cute Bliss Kit Bracelet Making Kit Kids Crafting Activity Ages 7+
Rainbow Loom
$11.254.6★61 reviews
30/1000Piece Premium Charm Collection - Mix & Match Fun for Every Style No Duplicates Universal Fit Easy Install for Sneakers Sandals & Wristbands Ideal Gift Set for Adults & Teens (30PCS One Size)
Fancharms
$5.074.3★137 reviews
Hungdao 200 Pcs Rubber Loom Band Charm Only Silicone Rainbow Bracelet Charms Soccer Keychain Bracelet Pendant Summer Rubber Accessories Colorful Jewelry Making Kit with 200 Opening Rings
Hungdao
$17.014.3★77 reviews
Rainbow Loom Loomi-Pals Mini Combo Set Features 60 Cute Assorted Loomi-Pals Charms 1 Happy Loom 2100 Colorful Bands All in a Carrying Case for Boys and Girls 7+
Rainbow Loom
$8.704.8★1,487 reviews
Flydem Rubber Loom Band Silicone Charm Bracelet Charms Loom Rubber Bands Charms Bracelet Pendant (105pcs)
OrangeTag
$9.444.4★290 reviews
Nogeqi 120 Pcs Silicone Charms for Bracelets Rubber Loom Band Charm Rubber Band Bracelets Charm Charms for Jewelry Making DIY Handmade Materials(Random styles)
Nogeqi
$9.144.8★21 reviews
Mr. Pen- Different Charms 30 Pack PVC Random Cute Charms
Mr. Pen
$5.034.6★2,441 reviews
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“the bands are a decent quality”
“Nice and worth for the price”
“Lovely nice colors”
“Fun activity for young girls”
“Gift request, happy 10 year old”
“they fit my crocs”
“Accurate to picture”
“Cute charms”
“Fabulous kit for 8-year-old girl; so creative”
“Fun and easy”
What buyers complain about
“FALSE ADVERTISING”
“Wish they were a little more durable”
“Didnt fit my bogg bags”
“While I wished they had a bit more color”
“poor quality”
“its a bit hard to close the case”
“Push through to attach”
“waste of money in my opinion”
“Difficult assembly”
“the bands were all opened”
Top return reasons
- Size-Overall40%
- Advertised Vs Actual Product19%
- Value For Money9%
- Quality-Overall7%
- Defective Material/Parts3%
- Material Quality3%
- Functionality-Overall3%
- Gifting Purpose2%
- Color2%
- Shape/Style2%