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raffia yarn

Worth a look55/100

raffia yarn shows demand growing +326.7%, but a small market ($32K/yr) keeps it on the watch list.

Market/yr

$32K

Growth (1y)

+326.7%

Products

36

Brands

18

was 23 a year ago

Sellers

27

Price range

$5.70–$23.90

Returns

2.1%

Rating

4.3★

55/100

Worth a look

Scored 55/100 across market size, growth, competition, quality gap, and returns.

Market sizeGrowthCompetitionQuality gapReturns
Market size
2
×0.30
Growth
87
×0.30
Competition
69
×0.20
Quality gap
58
×0.10
Returns
83
×0.10

Demand

Weekly Amazon search volume, last 53 weeks — +326.7% year over year.
7K3KSpike '26Jul '25Aug '25Oct '25Dec '25Feb '26Apr '26Jun '26

Seasonality

Monthly demand index across the year — 1.00 is average.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.5×

Competition

24%Rayon Crochet Raffia Yarn
  • Rayon Crochet Raffia Yarn24%
  • BEVTEE10%
  • NDICANG9%
  • KITHED8%
  • ISPIE8%
  • LEREATI7%
  • Other (12 brands)34%

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them. 18 brands and 27 sellers compete here.

Brands

18 falling

was 23 a year ago

Sellers

27

Top 5 brand share

59%

#ProductBrandPriceRatingReviewsClick shareTrend

Product shelf

All 36 tracked products in this niche.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product16%

“As advertised”

Color13%

“Beautiful color”

Quality-Overall11%

“Nice quality raffia”

Value For Money9%

“A great price for raffia ribbon 5 pack”

Gifting Purpose8%

“Simple way to add a nice touch to wrapped presents”

Ease Of Use7%

“It comes in handy”

Durability7%

“Durability seems good”

Material Quality5%

“Natural material”

Stitch/Finish/Polish3%

“it adds a beautiful finishing touch to homemade creations”

Efficiency3%

“Works good”

What buyers complain about

Quality-Overall27%

“it is cheap looking and ugly”

Size-Overall17%

“the pieces are so short”

Ease Of Use16%

“Very difficult to work with”

Hard Feel5%

“it was incredibly rough to work with”

Material Quality4%

“It is some sort of plastic synthetic”

Advertised Vs Actual Product2%

“its pathetically nothing like the representation in Amazon photos”

Functionality-Overall2%

“Unusable”

Mounting2%

“looks like the raffia is a smaller mount than expected”

Durability2%

“Many broke into 3 or 4 pieces”

Value For Money1%

“Not the cheapest”

Top return reasons

  • Color22%
  • Thin15%
  • Material Quality13%
  • Advertised Vs Actual Product12%
  • Size-Overall6%
  • Quality-Overall5%
  • Display Colors4%
  • Value For Money4%
  • Thickness4%
  • Functionality-Overall3%

Data scraped July 9, 2026 · Marketplace baseline: 4.4★ avg rating · $22.89 median price · 2.3% median returns across 15,194 tracked niches.