purple tissue paper
Skip itPrices mostly outside the sweet spot ($4.41–$8.90) — this niche doesn't clear our bar today.
Conversion
Incredible14.9%search→purchase rate — share of searches ending in a sale
Returns
Great1.7%return rate — above 6% kills the launch gate
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Okay2,003.61avg incumbent reviews — the moat a new listing must climb
Growth
Okay+14.2%90-day search growth — must beat 0% to launch
Market size
Okay$134K$134K/yr · 130K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Avg price
Bad$6.90avg listing price — sweet spot $15–$100
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Price range
Bad$4.41–$8.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
20
Top-5 brand share
71%
Open market
26%
- SUNCOLOR25%
- Laidans20%
- Artdly14%
- Jkopsnr9%
- PMLAND4%
- Koogel4%
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
120 Sheets 20X14 Purple Tissue Paper for Gift Bags Wrapping Art Tissue Paper Bulk for Weddings Birthday Party Crafts Decoration
Laidans$7.024.8★1,034 rev
SUNCOLOR 36 Sheets Sparkly Purple Tissue Paper for Gift Bags 20 x 20 inch Wrapping Paper for Gifts Crafts Bags Packaging
SUNCOLOR$5.014.7★659 rev
100 Sheets Purple Tissue Paper Artdly 14 x 20 Inches Purple Tissue Paper Bulk for Weddings Birthday DIY Project Wrapping Crafts Decor
Artdly$8.174.7★6,461 rev
SUNCOLOR Purple Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts
SUNCOLOR$5.025.0★67 rev
Jkopsnr 100 Sheets Purple Tissue Paper 20x14 Inches Tissue Paper for Gift Bags Wrapping Tissue Paper Bulk for DIY Crafts Birthday Halloween Holidays Decor
Jkopsnr$7.884.7★946 rev
Newest
by launch date
Purple Glitter Tissue Paper for Gift Bags 25 Sheets-20 x 20 Inch Recyclable Gift Wrap Tissues for Decorating Weddings Birthdays Party & Festival Decorations DIY Craft Supplies
Sadaunbe$4.8036 rev
SUNCOLOR Purple Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts
SUNCOLOR$5.0267 rev
SUNCOLOR 36 Sheets Sparkly Purple Tissue Paper for Gift Bags 20 x 20 inch Wrapping Paper for Gifts Crafts Bags Packaging
SUNCOLOR$5.01659 rev
Luckonway 40 Sheets 20x20 Inches Purple Tissue Paper for Gift Bags Bulk Gift Wrapping Paper for Christmas Weddings Parties & Art Crafts (Purple)
Luckonway$5.9672 rev
30 Sheets Purple Tissue Paper for Packaging Gift Bags Decoration Gift Wrap Tissue Paper Bulk Sheets for Weddings Birthday DIY Project Birthday Wedding Halloween Christmas Gift Wrapping Crafts Decor
Hlonon$4.60669 rev
Trending
90-day click momentumPurple Glitter Tissue Paper for Gift Bags 25 Sheets-20 x 20 Inch Recyclable Gift Wrap Tissues for Decorating Weddings Birthdays Party & Festival Decorations DIY Craft Supplies
Sadaunbe$4.805.0★
SUNCOLOR Purple Tissue Paper Set 36 Sheets Glitter and Solid 20 x 20 Inch 3 Assorted Shades for Gift Wrapping and Crafts
SUNCOLOR$5.025.0★
Jkopsnr 100 Sheets Purple Tissue Paper 20x14 Inches Tissue Paper for Gift Bags Wrapping Tissue Paper Bulk for DIY Crafts Birthday Halloween Holidays Decor
Jkopsnr$7.884.7★
Luckonway 40 Sheets 20x20 Inches Purple Tissue Paper for Gift Bags Bulk Gift Wrapping Paper for Christmas Weddings Parties & Art Crafts (Purple)
Luckonway$5.964.6★
Lavender Tissue Paper 15x20 - 100 Sheets | Light Purple for Gift Bags | Lilac Tissue Paper Bulk for Wrapping Crafting & Packaging
Purple Papers$8.604.6★
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +14.2% search growth over the last 90 days.Peak months: May, Oct · busiest ÷ quietest = 2.0×
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“color is so pretty”
“Decent enough”
“As advertised”
“Great value”
“Works perfectly for gift bags”
“Beautiful purple color with a hint of sparkle”
“Love the size”
“Easy to use”
“Thicker than I expected”
“Love the color and texture”
What buyers complain about
“It is just a little thicker than what you normally think of as being tissue paper”
“smaller then expected”
“Color Off”
“the chemical smell was overwhelming”
“It doesnt worth the price”